Jedi fight back: State Beauty "Tips unique offerings," Trader Mobile
2005 annual sales 170 000 2006 210 000 2007 260 000,
Motorola
,
Samsung
Sony Ericsson's major brand retail outlets in Chongqing account for about 25% market share … … Chongqing
States United States
Mobile
Surge in sales year after year. Recently, two master manipulators GOME phone interview, exclusive to this newspaper disclosed that the state's U.S. mobile manipulator Tips.
"Next year, the most prime lots in Chongqing, China Mobile shops will blossom everywhere the United States." Dec. 16, the country hosted the United States announced the formal acquisition of large and medium, sub-venues in the video conference Chongqing, Chongqing, Wang Jian, general manager of the country proudly and confidently in the U.S. said.
On 1 month ago, on November 8, GOME Group, announced in Shenzhen, China the United States
Communication
Company was founded. States United States declared that within three years, will control more than 15% of Chinese mobile phone market share, become the dominant mobile phone channels.
In the capital
Home Appliances
Rivers and lakes, large and medium used to be the absolute dominant. Now, then "little brother" settle the "big brothers." In communications, the U.S. seems to be going through the same state of evolution, is expected to re-interpretation of the Jedi fight back.
Bleak years
"Is often three-door, five visits, providers still do not care, do not support, does not match." Recollection of events, Chongqing, China manager for the U.S. telecommunications business Jian Liang-chuan, the most memorable is the beautiful handset makers for the country " three no 'policy'. " In 2001, the country began to involve the U.S. mobile phone business. At that time, all suppliers are the United States that the country is not such a big appliance stores may sell phones.
A good example for the whole Jian remember, as a mobile phone joint venture in Chongqing General
Proxy
Not go for long business day, Jian-liang all specially to visit people. Unexpectedly, the brand leader in the first sentence give Jian Liang poured cold water on all: "Do you sell the phone on good soil yo, we can and to spread this noble phone with cargo to sell."
Chongqing States United States Business Director De-Zhong Zhang recalled that when the country is facing the United States Macoto, China Postel and other powerful opponents, Jinyang and other traditional channels also appears to be rising, while the country was the United States can be described as highly confidential.
Butterfly Effect
Jian Liang all seems like the butterfly effect GOME bottomed out, the original promoter of the marketing mode from extensive to intensive. On the one hand, Chongqing States United States started digging depth of resources, on the other hand strengthen ties with manufacturers
Cooperation
Effectively stabilize the downward trend. Manufacturers time and again resisted the "three noes policy" of the fire head-on, to the second half of 2002, may have been sincere in the United States struck the country, perhaps selling a little improvement, some suppliers began to Chongqing Gome "open their hearts to" the.
Jian Liang clearly remember all the data. 2003 "51" period, the country U.S. four stores in Chongqing total 5000 sales of mobile phones, single-store sales of 1,250 units over the same day, creating a single-day sales record of a single shop. October 2003,
Nokia
, Motorola and Sony Ericsson and other manufacturers began to direct supply of Chongqing States United States.
Mentioned before, who disdain the "spread the goods," a joint venture company of mobile agents have a heart. July 2004, he has represented the U.S. sales model to Chongqing, China. Just 3 days, Chongqing States United States on the most rapid completion of the construction area, the introduction and promotion of personnel supply
Train
And so on. 1 month later, the brand's sales in the United States from Chongqing, China rose to 200 per month 2 of the stage. Today, the brand the country a month in Chongqing, the U.S. shipped about 3,000 of the agents and Chongqing, the country became the United States "iron buddy child."
Unique offerings Tips
To maintain our edge in the competition, opponents fear imitation and catching up, countries the U.S. mobile phone operator instead what "exclusive secrets"?
Chongqing China Business Director De-Zhong Zhang said the United States, with an exclusive buyout, underwriting and direct supply manufacturers such as weapon States to the United States in mobile phone business continued to expand upward.
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