Home appliances repairer: escape the fate of the next exit is who? – Chunlan Gro
< BR> backed by strong United States United States the Group's passenger car that year, but ambitious, and even a call for " 3 to 5 years into the forefront of the automotive industry ", but 5 years later, America's got into a cut-off dilemma.
<BR> Chunlan Group after 11 years in the bullet and finally in July 2008 will be held 60% of cars owned by Chunlan Xugongkeji took over, out of bus market. Did not expect that less than 4 months later, on-line on the spread: the field had to flex its muscles in the medium and large passenger bus of beauty has been halted and the message, enter Chunlan's footsteps.
<BR> U.S. passenger car sales service hotline staff had to "Auto Observer" reporter confirmed that the United States which have been discontinued two or three months, and now the industrial park in Changsha U.S. factories are in the beauty of Yunnan shutdown state, but the sale services, the normal operation of this piece of work is still on the "three guarantees of" within or outside the U.S. passenger car repairs, maintenance.
<BR> 20 million dream car industry
<BR> 2003 9 months, the U.S. group quietly and Kunming High-tech Development Zone signed a total value of up to 20 billion, "the U.S. car integration projects in Yunnan," the U.S. official into the automotive industry, with passenger cars into commercial areas represented. The news has become in 2003 the automotive industry one of the top ten news.
<BR> "And
Home Appliances
Industry than the automotive industry has a steady profit margins, we are optimistic about this opportunity. "Former U.S. business group director, vice president and president of Gateway is still the United States car Zhao Yong, head of investment projects if the total points to the original beauty of the reasons to enter the automotive industry.
<BR> The late nineties of the last century, earlier eat crab Chunlan Group through acquisitions of Nanjing Dongfeng Special Automobile Manufacturing Plant, an official involved in the automotive industry. Just a few years, car manufacturers in the industry Chunlan proportion of earnings up to 1 / 3.
<BR> Chunlan success, coupled with China's auto market was the development spurt, although the car is becoming increasingly fierce market competition, but the product of the average profit margin is still 20% to 30%, higher than the average profit margin higher than the household appliance industry 3 times. A household electrical appliance enterprises have said that despite the current competitive situation of the automotive industry has been gradually revealed, but nowhere near the intensity and the home appliance industry. This is an urgent need to find profit growth point for China's home appliance business saw new hope.
<BR> A while, the Chinese private capital to the unprecedented enthusiasm into the automobile manufacturing industry. Had already entered or are preparing to enter the automotive industry home appliances enterprises have Ningbo Bird,
Guangdong
United States, the Henan fly, Ningbo Oaks, Xi'an and other dozens of well-known enterprises BYD, some of them have cars come out, and some are still under active planning.
<BR> Some of the industry believes that China's automobile industry to gradually become smaller and smaller enterprises to enter the car in the field of home appliances is possible. In terms of relative car, truck, bus these two models is relatively low technical threshold amount of investment is relatively small, so early into the automobile industry by the household electrical appliance enterprises of all ages. The highly competitive appliance industry, marginal profit is the trend, at the time of other household electrical appliance enterprises such as the United States do have enough capital for the automotive industry into a new profit growth point, perhaps a not a way out.
<BR> 2004, the United States the Group's overall sales revenue reached 330 billion yuan, however, to reach its 2010 sales total 100 billion yuan in the scheme, alone in the home appliance industry sought to develop within the space is obviously not enough.
<BR> Beautiful car project in Yunnan, but the U.S. passenger car project as part of the strategy of distribution. Subsequent acquisition of U.S. bus Hunan Sunshine Holdings Ltd all options, the construction of the U.S. automobile industry park, the U.S. passenger car project in Hunan as the second strategic distribution.
<BR> Concept of beauty than the appliance industry with huge profits, big dreams automotive industry, will be gradually involved in passenger cars, trucks, car production, the car developed into a new pillar industry of the United States. U.S. passenger car full of confidence level has also repeatedly told the media that they should "strive to enter the Chinese passenger car industry 3-5 years the forefront."
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