The cost advantage of under the zero tariff
Jinjiang manager of a shoe trade Qiu told reporters the two sides most of the products to achieve zero tariffs on Chinese enterprises, whether the ASEAN exports, or imports from ASEAN, the cost will be significantly reduced. This will be very beneficial to the shoes and apparel enterprises in Quanzhou, started the brand in the market. The “Nike Air Max shoe exports, for example, if the OEM business to export their way into the ASEAN market, is no advantage. Because ASEAN local factors of production cheaper than us. That is why some companies set up factories in Vietnam and other countries because . Therefore, the majority of shoe exports of ASEAN is to open stores or development at the local dealer in the form of the brand into. “Qiu said.
Some operators in the country has experienced a successful shoe brand in the China – ASEAN Free Trade Area is completed, will speed up expansion in the ASEAN markets, the pace of the brand. “There are two reasons, first, the domestic Air Max 2009 shoe market, after the layout of many brands for many years, has become saturated, the brand, though they have their own territory, but want to continue to expand market share in large scale, has been difficult, and the ASEAN hundreds of millions of population, its market space is still large, the sooner the competition into the market share of the brand will be better opportunities; the second is to achieve zero tariffs, the cost of shoe brands to enter the market would be substantially reduced, such as exports to the distributors in the ASEAN countries or shipped to the local Direct store when the dealer or directly managed stores, is not only without payment of customs duties, other costs will be reduced. “Qiu said.
After entering the cost reduction, regardless of Cheap Nike Air Max 2009 shoe brands and international brands from Europe and America, or with ASEAN local brands, has a great competitive advantage. “The ASEAN market is generally low levels of consumption, so with the European and American brands, our brand will have strong price competitiveness. The ASEAN local brands, the two sides to narrow the gap between the cost after the domestic market, China has many years of experience in brand management, brand promotion in the local market and sales system that there would be a great advantage, and capital strength will be relatively strong.
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