Troubled by the shortage of workers have fought in the European footwear

High manufacturing costs and the growing shortage of workers, more and more European shoe production line will be transferred from Europe to China, and China have also went to the European shoe learn, and even R & D centers in Europe. Although the EU anti-dumping lawsuit against Chinese leather Nike Air Max 24-7 shoes endless, has yet to get rid of Chinese shoes anti-dumping duties of 16.5%, but the EU and China co-operation between the two shoe is becoming increasingly close.

“As business needs, we have employed the Italian shoe-making workers, wages are more than 13,000 yuan a month, but also other taxes to pay more than 17,000 yuan. Although labor costs are rising, Dongguan, but also a shoe-making workers one month’s wages 3,000 yuan, compared to Italy, Spain, the old shoe-making countries, China still has the absolute labor cost advantage. Therefore, this year we will offer raised a lot of orders, export orders are still overwhelmed. “Guo Xiaoping said.

Leveraging the European shoe manufacturing advantages in China, the Chinese footwear enterprises are leveraging each other’s advantages. Following the Chinese Nike Air Max 2009 shoe O’Connell in Shanghai on May 18 announced the formal acquisition of Italian footwear brand million Li Weide, the 13 and set up O’Connor in Rome, Italy – Wan Li Weide Italy international R & D and procurement centers. Deputy General Manager of Zhejiang Province Wang Aokang Shoes Co., Ltd. the right to telephone interview spoke of the cooperation agreement signed that day, including, O’Connell – Wan Li Weide International R & D and procurement centers in Italy, Wan Li Weide headquarters office, million Armada Germany for the two centers to provide the necessary equipment, production staff and technical guidance, co-operation to complete prototype design, production, batch production on O’Connell domestic production base, both sides share the research results for the global promotion of brands, such as Li Weide million .

At present, China has been improving the overall level of footwear, Chinese Nike Air Max 2010 shoes this year, the rapid growth in both domestic and international markets. According to customs statistics yesterday, 1 September, China’s footwear exports of 26.44 billion U.S. dollars, up 26.6%.

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