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It would seem at first glance that godparents do not perform the same important function in Western society that they once did. Initially a godfather or godmother was intended to oversee the spiritual or religious education of their charge; that is, the child they are responsible for at the request of the parents. For a […]

Search engine optimisation is very much a part of the digital revolution and considered a new age technology in the new digital age. The reason SEO is considered in this way is due to the perception of the dinosaurs within marketing industry that have not moved on since the days of pen and paper. This […]

The British calendar has a number of dates and national holidays that are considered to be some of the important dates in a year for each person. As a result of these dates being so important to your consumers, they start to prepare for these well in advance; to order or buy products for the […]

2011 has been the year of the mobile, and this has not just been in the retail sector, but in regards to everything from betting; to social integration and the use of social networks. Mobile marketing has changed in 2011 from being something that would be too nice to have to being a must for […]

Christmas time is one of the most import times for e-retailers as the 4 weeks in December account for 25% of the sales made on the website. The growth of online sales is clear to see from the fact that e-retail sales increased by 16% when compared to December 2010 showing more and more people […]