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Sending ‘Welcome mail’ to people who have signed in to your email list is a must. This way you are not only thanking them but stepping towards building trust and sales. The significance of the Welcome mail however doesn’t end here. It is one of the best platforms to collect information about your email list […]

Email marketing is here for more than a decade now. Marketers still get cold feet thinking of email deliverability. Each email campaign brings the true picture of how many emails actually made through the spam filters and reached to the inbox. With in-depth analysis of your email deliverability report, you can see there are contacts […]

Email marketing can be a great tool of communication for business from Dental clinic to a florist store, hotel, retail stores, etc. It is one of the easiest tools and your staff doesn’t need much training to learn it. However, you have to understand how best you can use email marketing for your business. Collect […]

Email has become one of the most prominent marketing channels. However, marketers still ignore the basic email marketing etiquettes. The result is spam complaints and black listing. Given below are four ‘you dare not miss this’ email marketing practices. Your email list has life, please handle it with care. Considering it as a spreadsheet with […]

Your in-house email list can always accommodate more and more contacts. The question however every marketer struggles to answer is “How to do it”. Many times a very popular website also fails to get as many subscribers through their Sign Up forms. This article is about how companies can leverage offline opportunities to gain contacts […]