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When ordering printed promotional pens, promotional pencils or promotional items in general, it is vitally important that your expectations match what is technically possible in order to avoid disappointment. As a leading UK supplier and printer of promotional merchandise we strive to manage our customers expectations and hopefully the following list of do’s and don’ts […]

I’ve only just bought that promotional pen and it has run out already, I hear you say. Well we have all experienced that at some time and discounting the fact that the odd one here and there is faulty there are good technical reasons why some customised pens last longer than others. Firstly, not all […]

A Close Look at The Longevity of Metallic Inks Have you ever noticed that silver or gold ink wears away more quickly than conventional colours when printed on promotional pens? This is a problem the screen printing industry has had with metallic inks for as long as printing itself has been in existence. Whereas ink […]

We see them everywhere with company logos and advertising messages, but how are promotional pens actually printed? Here we give you a brief overview of the various stages required in printing the average plastic promotional pen. It begins with the artwork. Ideally this should be provided in vector format. Typically Adobe Illustrator (.ai) is the […]