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In Portland, search engine marketing is becoming the norm for how businesses target their efforts to find visitors and convert them to dollars. It doesn’t matter whether you are offering a product, service, or informational site, traffic can generate revenue if you know how to find it, grow it, and manage it. While these things […]

If you’re a business in Portland, interactive marketing tactics are probably at the front of your thoughts. Making a successful business in the current economic climate means having a strong web presence that integrates well with your branding initiatives and plans for expansion. These days, everyone is online, even if they’re not all in the […]

Digital media marketing can be intimidating for some people. By now, most have heard of Twitter, search engine optimization, Facebook, and social networking in general. But just hearing about something does not erase the intimidation factor. Many individuals are unable to wrap their brains around the changes in online media marketing, and this can lead […]

Optimization — how do you get the best possible results out of something? The word is tossed around a lot in the online world. Search engine optimization is perhaps the most recognized context. But more than SEO, as it is known in the short form, you need to think about conversion optimization. Conversion optimization is […]

Electricity suppliers often make the mistake of working with companies the same way they do individuals. While fairness and equality should be a cornerstone of commercial electricity suppliers everywhere, however, a utility company should also recognize the specific needs of a business and how they differ from the home environment. To find the right electricity […]