ArticleField.comInternet's Fastest Growing Free Content Article DirectorySpecialized media, also called “segmented” or “minority” media, are aimed at and limited to a geographically defined audience–New York and California magazines, for example–or are limited by interest, such as Stereo Review or Flying. Specialized media are defined by their special audiences: Ms. Magazine, for instance, is aimed at women with feminist leanings. Such an […]
Jointly owned by Capital Cities/ABC, NBC, and the Hearst Corporation, A&E went on the air on February 1, 1984, the result of a merger of the ARTS Channel (owned by ABC and Hearst) and the Entertainment Channel (a venture of Rockefeller Center and RCA). It had 9 million subscribers and a Tag Heuer Replica Watches […]
Most of the commercial television stations are affiliated with a network. Until 1986, when someone said “the networks” they were referring to ABC, NBC, CBS, and, occasionally, CNN, but in that year the Fox Broadcasting Company began developing the Fox network. Owned by Media Corporation president Rupert Murdoch, the Fox net-work expanded its number of […]
The Sources The sources of messages in the mass media are also distinctive. Because sending such messages is costly and technologically complex, the sources for traditional media were organizational or institutional. Historically, the sources of mass communication have been large organizations, such as radio and television networks, newspaper chains, publishing firms, and conglomerates that own […]
Kinds of Mass Media Some mass media are international in scope, some are national, and some are segmented, addressing specialized audiences. A few form an elite of opinion leaders. The electronic media may be independently owned and unaffiliated, part of a group with common ownership, affiliated with the Replica Cartier Watches networks, or owned and […]
