Archive for the "Marketing" Category

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How to Make your Brochures Profitable

While brochure printing is typically aimed at basic promotions, with the right kind of techniques in design you can really make them profitable for business. In this guide, I will teach you how to print brochures and make that brochure printing profitable for you. This is all about maximizing the impact of the custom brochure […]

5 Fantastic Resources to Help You with Your Print Brochures

Let me share with you 5 fantastic resources that I have found that can help you in brochure printing. I usually print brochures using these resources and they have all proven quite useful, powerful and easy to use. Moreover, you’ll be glad to know that most of these fantastic resources are free. That’s right it […]

Give Your Brochure Printing Some Leverage over Others

Sometimes it pays to give your print brochures a little bit extra leverage to gain that advantage against other brochures. This is especially true in highly competitive markets where brochure printing and style decides where the real profits go. Leverage in brochure printing though can come in many forms. You have to be creative and […]

Using Celebrity Marketing Campaigns

Celebrity marketing, for those who are not familiar, is the use of a celebrity (usually referred to as “talent”) in a marketing campaign wherein the celebrity speaks on behalf of the company, product, or service, thus tying together the two in the mind of the viewer. The talent is obviously being paid for their services, […]

The Good and the Bad Printing Companies to Watch Out For

Let us face the facts. There will be that good printing company that is great to work with and there will also be that bad printing company that will be hell. Whether it is an online printing company or a classic town printer, you must work hard to judge correctly which is bad and which […]