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The last opportunity of influencing a customer and pulling him to your product, which is lying with competing products, is through the packaging. It can help in reinforcing your brand and product’s image and give you advantage over your competitors. That is precisely the reason why packaging design is crucial. The decision of the consumers often lies on the packaging design and even small factors can make a huge difference.

Any organization, big or small, needs to market itself to get customers to buy its products. Marketing can have many considerations, such as cost, impact on the environment and the reach of the marketing tool used. A popular and effective way of marketing an organization and its brands is by giving away gifts. Corporate gifts can be given to both the company’s employees and customers. It doesn’t have to be expensive, you just need to do a little research online and be inventive in choosing it. Non woven bags have been found to be quite impactful as corporate gifts. The best feature of a non woven bag is that it is made of recyclable material called polypropylene. It is an environment friendly fabric, which does not have any toxic effects either. With higher awareness that our environment has to be preserved for future generations, the take up of non woven bags has increased. Thus non- woven bags have become preferred as corporate gifts.

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B1G1 (Buy One Give One) partners business enterprises with charitable cause right around the planet so that every business sale makes a difference somehow, somewhere, every second, every day. And it does much more than that. It adds a potent marketing ‘engine’ building your own magnetism.

Any good business owner knows that the key to a solid and successful business. Your employees are the front line for your customers, they provide you with positive and negative feedback, as well as assist in the problem solving process when needed. This is why keeping your employees happy is essential for your business. When your employees are happy they will stay with you longer, therefore becoming even more valuable to your business, since they will become a face that your customers recognize and prefer to work with.