Get advantages of service marketplace
Everyone that was around when the Beatles were popular remember that Paul McCartney died back at the peak of the bands popularity. Right? Well, at least everyone remembers hearing those stories. That may have been one of the most unusual marketing ideas around service marketplace. The band was popular but had been waning just a bit so suddenly the rumour that the sexiest member of the group may have “Blown his mind out in a car.”Suddenly album sales were up and everyone was looking for new clues as to whether he was indeed dead. There was the funeral procession on the cover of the album, the “I buried Paul” when one of the records was played backwards. All of this is more than just a little bizarre but it did what was intended. It spurred sales of the records.
Now I’m not saying that you should get that far off the hook with your service marketplace ideas. But sadly in the music industry and music marketplace talent alone will only take you so far. You need a gimmick to get people to actually pay attention to what you are doing and then you have to hold them once you get them. So what kind of cool service marketplace ideas is out there, that could be potentially effective? Especially when you are looking at a world where everyone is so connected on the Internet as they are today. The truth is that there is no tried and true method that works for everyone. The secret to a cool marketing idea is that is has to fit your project. Free giveaways are always a good way to introduce people to your project. People love free. A CD with two cuts from the album and then a montage of the rest of the songs is a good idea.
Another great idea, from a service marketplace standpoint is to get behind something everyone is concerned about and something close to your heart. Maybe it’s a local homeless shelter. Things like that always get good new coverage and hence you get more free exposure. Anything that you can come up with that will peak the interest of people that will come to see your show will be awesome. Kiss used makeup as a marketing idea and you see how far it went for them. Alice Cooper had his snake. Oozy bit off bat heads. The common denominator is they had Cool Marketing ideas that made them rich and household words.
Read some interesting and useful information on service marketplace. Visit http://mymusiccircle.com/ to know more about music industry.
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