LV dynasty Behind the scenes Bernard? Arnault [map]-LV, behind the scenes, pushi

LV, maybe we only care about what his new year launch of the classic travel bag, or design director MarcJacobs and from where to get inspiration. In fact, behind the action every step of LV has a person's eyes his eyes withstand. He is the world's largest luxury goods company LVMH boss Bernard Group? Arnault, without him, perhaps the world's brand pattern is another look. Love all kinds of global LV

bags, jewelry and other fine ladies in the name of the door, the Bernard? Arnault (BernardArnault) is not just an ordinary man, but a fine group in charge of the world's largest Louis? Vuitton LVMH tycoon and also the French elite ladies lining up to meet the target, because, with this relationship, perhaps in exchange for a people admire the LV limited edition package.

Arnault, another record this year with the prestigious title, re-polished glittering world of LV logo. He jumped the first time, "Forbes" magazine (Forbes) Global rich seventh, is the first time into the top ten, worth up to 20 billion U.S. dollars.

Bernard Arnault and his LVMH group grow into the world's largest luxury goods company

Arnault's wealth jumped behind the meaning, not so much that he earned a lot of ladies ladies know how the money, as it is the world's fine economic times upon us, as with oil, steel, and computer industry heavyweights the same weight as the gleaming stars.

Arnault, France's artistic temperament, but also to learn American business thinking, "buy the dips, the brand" has become his rich duet.

To understand this is known as the fashion leader Arnault, the wealth accumulation of logic, from his upbringing and of the fashion market, the sense of smell can lift the veil 12. Although the blood flow with the French, but Arnault, the French do not seem unique to self-pride, he was open-minded to introduce designers to enter the United States and the United Kingdom LVMH group, create an excellent boutique items.

While wearing elegant and tasteful, not many words, his low-key on the media to act, even if you as LVMH's chief executive, holding a world's top and most luxurious 50 several boutique brands include fashion, leather goods, perfume , cosmetics, watches, jewelry and wine, etc., but to do business, or entirely solid brand building and channel layout, complete boutique empire of his dreams.

French unique artistic temperament, coupled with the American business mentality, Jean Arnault, turned to look at not amount to anything in the boutique industry, this point and most of the rich, like the character, are already established their own want to go down the road, leaving only a targeted effort to achieve it.

Bargains Arnault, when living in America, once to New York, of riding in a taxi from the airport, the driver on his chat: "Oh! You are French, although I do not confused who is the president of France? But I know Dior (Dior) is a French brand Oh! "This statement, Jean Arnault idea came, convinced that the global luxury brands have their open market value.

Interestingly, Arnault is not the original founder of LV, but the opportunity came, and Arnault also seize its wings. "Bargains, brand," he seems to have become rich duet.

80s last century, French economic downturn, but know nothing about the apparel industry's Arnault unique vision, and the first construction company to own capital and his friends, bought the verge of bankruptcy of the French textile group Boesak (Boussac), and In 1987, a large number of purchase at a very low price LouisVuitton stock also bought MontHennessy, LVMH Group was set up today.

The most famous brands in addition to LV but also including Christian Dior (Dior), Givenchy (Givenchy), Mark? Jacobs

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