WordPress Development – Search Engine Optimisation
WordPress readily embraces search engines straightout of the box. The features and functions of wordpress site guide a search engine through the posts pages and categories, crawl your site and gather the information needed to include your website in its database.
WordPress Development supports with SEO tools, the ability to use .htaccess to create static URLs called permalinks, blogrolling and pinging. A number of third party plugins and hacks are available for SEO.
So if your start using different WordPress Themes and handle WordPress Customization to meet your requirements you may break some of the those useful SEO features. Lets us discuss some of the tips to maintain your WordPress website ‘s optimal friendliness towards search engine spiders and crawlers.
Check for Good, Error free Code
Check whether your website’s code validates. A search engine cannot move through the site successfully if there are errors in your code.
Let your Content Talks
You know a Search engine can ‘read’ a site but cannot ‘see’ a site. The words, the content and the material in your website that explains, informs and educates and talks to the search engine. So make sure for quality word in your website with WordPress Customization for the search engine to examine and compare with all the parts and give a good ‘score’.
Prepare content with Searchers in Mind
How do you search and find an information on the Internet? You may be using the words that represent the information you want. Think about the words or phrases someone may use to find the information. Use those words more than once as you write but need not in every sentence. Learn how the search engines can scan your content, evaluate it, and categorize it so that you can help yourself get in good favor with search engines.
Keywords, Links, and Titles relates the Content
Search engines evaluate the words in the content of your website and put the words through a sifter, add credit to certain words and combinations of words. Words given in your document are compared to the words found within your links and titles. The more that match, the better your “score.”
Content in Links and Images
Search engines search or look for alt and title in link and image tags. Your website with WordPress Development may not have much text, mostly photographs and links, but there may be places in which you can add textual content. These textual content have a bigger purpose of making your site more accessible, good descriptions and words in these attributes provide the search engine to consume more content.
Link Popularity
It is not how good your website is, it is about who links to you which in turn favors the search engine. Blogrolls, Pingbacks and trackbacks, which are built into WordPress, facilitates you to link to other people. The number of incoming links your site has and recognized by Google can be checked by typing link:www.yoursite.com into Google. The other search engines also have similar type of functions
Other ways to generate incoming links to your website include:
- Adding your site’s url to your signature on forum posts on other sites.
- Submit your site to various directories line DMOZ.org
- Do not leave comments on blogs, because all modern blogging tools use the attribute rel=”nofollow”. Don’t be a comment spammer.
Good Navigation Links
As a search engine crawls through your website, moving from page to page it is good to have Good navigational links to the categories, archives, and various pages on your site which will make a search engine to move gracefully from one page to another, following the connecting links and crawls through most of your site.
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