SMS Marketing-Why Mobile Marketing is a Good Business Investment
Text messaging in our technology savvy world can leave an impressionable impact like no other marketing medium available today. Text messages can have such an impact because it is the way a majority of the world communicates on a daily basis. Since the message comes right to the user’s phone, normally with a signal indicating a new message has arrived, the user has immediate access to the information. Additionally most phones allow for at least some text inbox memory, which allows users to go back and view received messages. Thanks to SMS marketing, text message communication for businesses has made the world of communication to clientele via text messages as easy as a few clicks.
With just a web browser, businesses can use sms marketing to send instant or scheduled messages to client’s cell phone numbers. The web application is easy to use, organized, and very simple. Customers’ phone numbers can be easily stored and accessed. Since the program is a web application there is not a need for special set up or installation.
Businesses will find SMS marketing useful for informing clients of special offers, discounts, or upcoming events. Others may implement this system for appointment reminders if patients opt to receive their reminders this way as opposed to the traditional phone call. This same technique applies to service industries which recommend customers return to up keep maintenance standards such as an oil change facility or auto shop.
Besides the ability to reach a mass amount of contacts with ease, SMS marketing features a very practical economical advantage. For a relatively small monthly charge, businesses will be able to run their own mobile campaign. The price of the system varies with each provider, but some systems have unlimited text messages and charge by the number of subscribers, not texts.
SMS Marketing is the way of the future. Never before has marketing been this instant, this effective, and this economical. Any business that has a need to market will benefit from SMS mobile marketing.
Devin McMillan is the president of Roarke Ventures and operates the <a href=”http://www.text2customers.com”>SMS Marketing Platform</a>, Text 2 Customers.
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