Web Banner Designs and Small Businesses

Banner Ads are an excellent source of investment for small businesses that use a limited budget. Many of the local organizations find it more profitable using web banners as part of their advertising campaign to develop brand identification. The good news is that small companies are also eligible for online advertising. ROI (Return on Investment) will provide you the exact information and cost associated with banner ads.

What is the Price associated with Banner Ads?

Web banners are a little costlier than any other way of advertisement because of the high click-through-ratio and impressions per banner.

Does a banner design attract visitors?
Many people will argue that the clicks do not qualify as a unit for measuring success because visitors are not searching for your product when they look through the internet. Nevertheless, web banners tend to attract customers compared to other advertising techniques such as direct telemarketing, mail, and search engine marketing.

Instructions to experience more successful Banner Ads:
The eBook “Web Marketing for Dummies” shows that the bigger banner ads are the better result in click rates. This happens because smaller ads go unseen. Further, the conversion rate depends upon where the banner ads are placed

(a) Banner ads when placed towards the right side of the scroll bar allows visitors to see the banners.

(b) Below the menu bar

(c) Rectangle ads integrated into the page layout.

The Burst Media study states that insertion of several banners on a single page will lead to ad clutter. This will irritate the customers and reduce the effectiveness of the ad. Roughly, three-quarters of the visitors will not show interest to the ads appearing on the pages.

Conclusion:
According to numerous sources, banner advertising provides the second highest ROI following customer referrals. Therefore, spending money on banner design is the supreme form of online advertising.

BannersMall combines affordable pricing, professional quality and a swift delivery service to bring our customers unparalleled value. We strive to create unique high quality web banners that convert because we know that our success depends on your success. This makes us one of the most highly trusted and top choices in banner design.

BannersMall.com was founded in May 2003 by a pair of experienced upcoming freelance web entrepreneurs, Senthuran Velnayagam and Chris Hevoyan. They decided to form BannersMall.com when they realized their talent for providing professional banner ad design while ensuring inexpensive pricing, professional designs, and quick delivery. As time went on, they have developed a prestigious reputation from their customers because they’ve made it their goal to fully satisfy their customers in every possible way.

 

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