Website For Sale
The last stage in website trading. Website sales can be very rewarding if you do everything right. Always make sure you have put in place all the necessary measures and done your research. Take your time and have the following in mind.
When it comes to the point of selling a website, there are various facts you need to research on. These include;
- Market research. This basically means that, you need to re- search on;
a) Best target market target. This is a very vital consideration. You need to know the right market for your website sale. The reason why this is very important is that, by doing so, you generate potential clients to whom you can offer the right price for they understand the value of a website and it’spotential.
b) Selling platform. This means that, you will need to know where you will be selling your website. There are several platforms or channels you can rely on a successful site sale. You can do it on your own, thatis, youplace an auction or an advert on your website homepage. You can also choose to use website sale brokers. This means that, you hire an agency to do your sale.
- Mode of payment. This is very important because it can save you money from currency conversion rates. For example, it would be totally insensible to transact online while the client is a local client. For such a sale, you can just do a cash or bank transaction. You can also utilize the services of middle men. These are people or agencies which specialize on online transactions. They follow up on the sale and all you need to do is initiate the transaction and the agency releases the funds and follows up on website files.
- The actual sale. This is the last and most important stage. The most preferred mode of sale is via auctioning the site. The best procedure is;
a) Create an auction advert. Like I had started above, there are several ways of doing so but the concept is the same. So let’s consider a market place. After negotiating the terms of sale or signing up, you create the actual advert without forgetting to include a description of your site and its strength. Also create a direct buy platform for clients who do not want to engage in the price war. This allows the client to make a direct offer to you. Also remember to create a minimum bid in order to weed out clients who are not serious.
b) Draft a formal contract clearly starting the terms of sale and transitional period. In the transitional period, you need to state clearly you after sale in put to the site due to technical issues that may arise.
c) Payment plan. You will need to device a payment plan. This basically means the how and when of a transaction. Mostly clients do not pay a one off payment. They normally prefer paying in parts mostly before and after.
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