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Organising and monitoring your brand and its marketing efforts can be a tricky task and making sure that you can monitor all that is going on can be hard. The main reason why controlling your marketing efforts is so difficult is because your online and offline marketing is normally handled by different agencies. Your brand […]

Being able to compete with the larger companies has traditionally been a difficult task and SME’s found it increasingly difficult to be able to compete with companies that have a much larger budget. However, this is something that is now easier than ever thanks to the various online marketing techniques that a company can employ. […]

In today’s competitive market it is becoming more and more important to get your website noticed if you use it to do business, and there are numerous ways to do this. There are the more obvious methods of marketing, such as advertisements on other sites and in other forms of media. This is, of course, […]

With the current economic downturn, companies on the high street and online are becoming more desperate for new business. With so many retailers shutting up shop in recent years, more and more retail giants are offering better deals in order to attract custom. With student discounts, loyalty schemes and voucher codes, it’s becoming easier to […]

The majority of companies now have websites; the Internet is increasingly becoming one of the best ways to promote your business. A commercial website contains a great deal of information; from the company’s ideals and business practises, to a catalogue of products or services the company currently offers; to news of what is to come: […]