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One of the key factors for performance measurement while implementing marketing automation software for B2B marketing is Return on Investment (ROI). Whether we like or dismiss it, ROI measurement is a deciding the performance of marketers and marketing agencies. Here are a few reasons on why ROI measurement can actually be a boon for a […]
The globalized business world is a fiercely competitive one too. For organizations to stay ahead in the competition requires efficient selection and management of their products and services to cater to the ever-changing demands of the tech savvy customers. Irrespective of the organizations being a large business conglomerate or a Small and medium sized business […]
In most enterprises, it is often found that tools do not communicate with each other. Developers, usually work in isolation based on their functions, technology, geographic or plant locations, in the product development lifecycle. While organizations use the best of breed tools from several vendors, there is rarely any kind interconnectivity and data transferability, except […]
Young or old, most of us have grown and probably are also growing with books by Enid Blyton . By “growing” it essentially does not mean the growth of a child from school to university and beyond only. It also means the development of the mental horizon. Enid Blyton’s books with its lucidity and simplicity […]
Books are much sought after even in this technologically progressive world and opportunity to read one that won the Booker Prize, is definitely a prize catch in itself. Reading a book refreshes ones mind and spirit, takes one on a journey unknown and sometimes quiet familiar. Catering to the generation next, publishers also ensure that […]
