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In today’s technology-fueled business environment, the always-important speed to market factor has become perhaps the most critical factor in new product development. To beat competition, most companies strive to develop products in a quicker and more cost effective manner. Successful product development is essential for any business if it hopes to exist. Product development is […]

Today’s globalized business world is not just technology enabled but is also turning mobile. The large number of smartphones and tablets sold across the world is a proof to this. Such a technological evolution has paved way for development of large number of software applications that would help end users with ease of performing various […]

Every business irrespective of its size and the industry sector, all aim to be a profit oriented one. Organizations in their attempt to meet this objective work towards gaining maximum customers and retaining them. With technology playing a major role today, the efforts in customer retention and loyalty has changed from mere door-to-door sales campaigns […]

“Good customers are as rare as Latinum – treasure them” is an old Klingon proverb, but how many enterprises can actually do that. In today’s hypercompetitive business environment, every enterprise across every industry knows the value of customers. Customers are the lifeblood of any organization and therefore enterprises must be careful when providing customer services. […]

Over the past few years customer analytics have gained prominence as a distinguishing point in today’s complex, aggressive and competitive business environment. Simply put, customer analytics is the process of gathering, modeling and analyzing consumer data with an aim if finely segment consumer kinds and predict the consumer behavior in a better way. General and […]