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You may hear everyone touting the new social search phenomenon but exactly how new is it? In reality social search is a return to one of the oldest marketing methods around- “word of mouth” or referral marketing. That’s right. The main difference is the technology that lies behind the creation of online communities.  The technology […]

With the purchase of Facebook, BING has added another layer to SEO-a social layer that further strengthens the move towards more personalized social searching. Traditional internet searching relies on a set of hundreds of different  “clues” that help a search engine to identify the most probable information a person is looking for based on a […]

Experts in search engine optimization are now encouraging entrepreneurs involved in online marketing to consider maximizing the use of social media. Mark Robertson, who is the founder of ReelSEO, explained in a forum during the 2010 Online Video Platform Summit that optimizing content via search engines and social media share the same importance. This statement […]

Web optimization experts have just recently come up with comprehensive explanations on the three major elements involved in task based website management. This breakthrough in the continuing development of web optimization theory is expected to boost web managers’ and administrators’ capabilities in the performance of their duties. The problem of website administration has been confronting […]

At the onset of search engine optimization, since the worldwide web is what it is-worldwide, nobody paid attention to local search engine optimization considering the fact that it will entail the same wearisome tasks with minimal market exposure. However, there is lately a lot going on in the local search engine optimization scene that it […]