China's commercial building intercom security market is huge
HC intelligent home network Rapid advances in social and economic modernization of the continuous improvement of the city; In addition, the public
Security More attention to prevention, promoting buoyant security industry.
Market Overview The rapid development of China's security industry in the late 90's. Through 2002, comprehensive
Technology After upgrading and restructuring, in 2006, making the building safe urban security market has gradually increased.
Beijing Olympics And the upcoming World Expo in Shanghai, Guangzhou Asian Games, Universiade, Shenzhen, China's security market has tremendous opportunities. China's ongoing construction projects to provide sustainable development for the security market power, Frost & Sullivan expects the market will remain the next few years, more than 20% growth rate.
Focus 2009. Safe city, track Traffic , Finance, education is the key word of Chinese security market. Commercial property market in the ever-increasing demand for intelligent building, driven by steady growth.
Statistics show that in 2009 more than 550 billion yuan investment in commercial properties, an increase of 22.8%. General intelligent systems investment accounting for 5-10% of the total investment cost; security systems, as the intelligent subsystem, the average intelligence of the total investment investment accounting for about 20%. Simply calculated, in 2009, the Chinese security market alone there are new commercial buildings at least 50 billion market space.
Financial sector because of its special status, the construction of the safety and security system put a higher demand. In 2009, the banking industry to develop a "bank alarm monitoring network system technical requirements" of the country
Standard . The joint-stock banks have based the standard on provincial lines, branches, sub-branches, ATM networks for alarm monitoring and control network-building; specific to the bank counter monitoring requirements
DVR Quality first, clear identification of human face, complete a clear record of Counting processes.
From the geographical point of view, commercial security market, mainly in big cities such as Shanghai, Beijing, Jiangsu, Zhejiang, major cities, and part of the Pearl River Delta cities. Large-scale urban construction accelerated to improve the level of urban modernization, and the security level is an important criterion for measuring one of modern city.
Target Product Market Security systems include CCTV, access control, alarm, patrol, building intercom and other subsystems. Co-ordination between the various subsystems, when the occurrence of an event linked to can on commercial buildings to effectively guard against security risks.
Video Surveillance System is the most important security system is often the largest investment subsystem. According to Ministry of Public Security, Ministry of Construction, the three ministries of the requirements of electronic information industry, various commercial buildings are required to install security surveillance systems. Safe City Video Surveillance System construction to bring the strong demand on the network, ranging from local area network expanded to metro, to the inter-city network. Network monitoring products to expand the scope to shorten the distance, to reduce the overall cost, thus the various directions pursued. Get rid of product homogeneity is a key competitor to win. Intelligent products can be collected to analyze large amounts of data, thereby reducing the false negative and false alarm, but also to achieve pre-warning, its technology has been room for improvement, application of high-end users have the opportunity.
Control building access control system access, is one of the most common security subsystem, which is an important barrier against building safety. Identification device from the front view, in the radio frequency identification devices occupy most of the class status of market share, the biometric identification device, in particular the application of fingerprint recognition equipment will be improved. Access control is still the core technology and chip manufacturers as the leading foreign investors, domestic firms is concentrated in access control software.
Alarm system is to protect people's lives and property directly to the system. Foreign brands on the system has some advantages, they are on the alarm system for demanding professional users, the product is stable, improving performance by most of the engineering business of all ages. And other areas of technology and upgrading of products compared to anti-theft alarm technology and introduce new products, the speed is not fast, the market opportunity is in digital, wireless, integrated core technology breakthroughs from the premise.
2009, China's security market in its subsystems, driven by rapid growth rapid. Meanwhile, the market competition intensifies, domestic and foreign manufacturers have to accelerate its market position.
Large domestic companies to create a comprehensive security group. China Security Technology Co., Ltd. (CSST) for the parent of Shenzhen Kingstone, 2006 its acquisition of the road. Currently, its manufacture include security, security software, security technology, security services, security sales and service company six security education. In 2009, the company re-acquisition of six security business, and strive to build the company as a leading, internationally renowned, business cover the whole industry chain of large-scale integrated group.
China as a major foreign market. Bosch Security Systems in 2008, expansion of production bases in Zhuhai, is expected to 2014, Bosch Security for more than 25% of business from Asia. Tyco in 2008 to establish R & D centers in China, the Chinese market and will continue to maintain high input of capital and talents; AXIS strengthening sales force, increasing office in Beijing, while strengthening cooperation with Digital China plans to set up things in Canton Office 2012 sales growth in China, the number of times to achieve the goal.
Conclusion Frost & Sullivan Company believes that China's security industry has entered the fast lane, commercial security market, as China's key application areas, future development prospects.
Different types of buildings in the environment, scenes, users purchasing power and so different. Needs of the market segmentation, industry-oriented products. To video surveillance systems, for example, bank buildings and general building needs required to distinguish the image format, it should be flexibility to set. To meet the different needs of users, manufacturers are strengthening their R & D capabilities, improve their marketing activities, and provide satisfactory service.
Manufacturers Association through the well-known, exhibitions, magazines, seminars, etc. to increase market exposure. More emphasis on financial crisis SME network marketing, web site comply with industry security requirements, security help SMEs grow.
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