Tunnel for shoes originator Rights in China crackdown
Appearing on the market in recent years a large number of "cottage Edition" of the card Luo relaxation (Crocs) shoes, recently, the card outside the headquarters of China Luo relaxation issued a statement, said the prosecution of violations of the brand with the legal responsibility of intellectual property rights infringement and to recover those damages.
Tens of dollars on a pair of shoes popular cottage
"The tunnel for genuine good quality footwear, clothing and do not break, rainy days, wear well, yet breathable." Tunnel for shoes, Crocs shoes on loyal consumers Qi Xiansheng love for me.
At the same time, almost overnight, night market stall on the commodity market, corner shop, the cottage version of "tunnel for shoes" to Negative effect and Precaution in the major cities, "blossom everywhere", while low prices are only 20 yuan, counter more than 200 yuan a pair than the original tunnel for shoes, the former is a low price to attract more consumers. Chinese Commercial News reporters Zou Fanghu and Shang Yixie shopping malls and some "tunnel for shoes" stores and found that cottage version of the "tunnel for shoes" and the card looks similar to Luo relaxation.
Reporter noted that most of these shoes looks similar to cottage, compared with the authentic, less a "small crocodile" signs, cottage version of the market accounted for more than 80%.
Because of the design, appearance and comfort popular, so popular cottage version tunnel for shoes, but also makes the legitimate cards Luo relaxation (Crocs) experience, "praised in" embarrassing.
National headquarters issued a statement full crackdown
It is because of Knock to expand their own market share of a threat, recently, Crocs China Headquarters Shanghai Trading Co., Ltd. Card Luo relax in their own official website and the media released a statement, plans crackdown on counterfeit tunnel for shoes.
Statement said the recent discovery market is flooded with a large number of unscrupulous traders selling counterfeit cards Luo relaxation products, for the protection of consumer and business interests of partners, warning the manufacture and sale of counterfeit products vendors. And, because counterfeiters violation of their intellectual property rights, the card will use legal means Luo relaxation counterfeiters held responsible and seek compensation. Meanwhile, the company also reminded supermarkets and shopping malls, and refused to let pay attention to issues related to illicit traders settled.
Relevant person in charge of the company told reporters that the company has begun investigating fake Crocs shoes sent the case, these cases through the Ministry of Justice and other relevant procedures, will introduce the relevant anti-counterfeiting program.
Looks like hard to say whether the infringement
Since its launch in 2002, the "tunnel for shoes," favored by many celebrities, with former U.S. President George Bush came to cheer. Although the card Luo relaxation started working on the fake, but the legal point of view, its still a little fake, " " flavor.
"If the card Luo relaxation for its shoes do not look or patent applications, and other manufacturers is not the same shape of the shoes are infringing." Shanghai in the Department of Intellectual Property Law Firm Yunting that the balance in intellectual property law degree, more difficult to identify the style of this tunnel for shoes is Crocs patent. But Yunting also pointed out that if the shoes on the printed card Luo relaxation has the exclusive trademark crocodile head, other manufacturers may constitute trademark infringement.
This reporter learned that the style looks for their maintenance, card Luo relaxation Shanghai headquarters said relevant, the patent has been filed, but no results yet. He also admitted that mimic those little shoes in shape with one or more of a hole, it is indeed difficult to identify its specific nature. Anti-counterfeiting task is very difficult now, issue a statement to the purpose, mainly to guide the consumer's concept of teaching the identification of genuine, so as to "guide" in the form of reduction of counterfeit products.
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