Henan: first Kuangsong up for part of the appliance
With the arrival of summer,
Air conditioning
,
Refrigerator
, Fans, water dispenser and other home appliances have also entered the peak season. Although the "51" in the smoke has dispersed, the first golden week "shrink" as 3, but the major home appliance stores Zhengzhou showed sales increasing rather than reducing. Various stores, said: "After the 51" period, promotional efforts unabated.
There will be as long as consumer promotions
"A short holiday this year, but there are still many people choose travel, missed the offer period to buy household appliances, so '51' after the country the United States still in their marketing, let people enjoy the benefits." Henan Gome Liu Kun, general manager, said.
Star appliances based on the Consumer, "May 1" features during the purchase of household appliances, but also invest in launching the "golden week after the" promotional campaign. Hui, general manager of Five Star Henan war that: "after the holiday spending season is still home appliances, air conditioners and refrigerators are now selling products, about 70% of the year sales are concentrated in May ~ July, the Festival After the renewal of promotion is necessary. "
With industry analysts, many consumers think that "51" after the promotion did not, in fact, business is subject to the pressure of competition, so long as the sales season, they will take turns in the promotion battle, but consumers benefit from it.
Promotion
1
States United States: to continue to extend the lowest household appliances
Soaring temperatures, the country's air-conditioning to the United States as the "golden week after the" big push Pratt & Whitney main categories of activities, continue to follow the history of the lowest Greentown appliances.
Flat Panel TV
, Air conditioning, refrigerator, washing machine, 3C and other commodities will continue to push back now add powerful promotional gift, May 4, the country continued to upgrade the U.S. offer,
TV
The maximum drop of 60%. Overall a folded small appliances, kitchen and bathroom sales as low as 4 fold, white top straight down 8,000 yuan.
By Mother's Day approaching, Henan, China is also planning for the United States Mother's Day promotions, the top 50 during the event's mother into the store holding booklet can be obtained without purchase of 100 Yuan and Jin.
2
Yongle: purchase over 899 yuan can get water dispenser
Effect from May 9, Henan Paradise Gifts for Golden Week, sending the last three days, when the water dispenser, safe,
DVD
And a variety of gifts such as digital cameras, sending the green city. Paradise shopping list items in the store at least 899 yuan to send water dispenser, safe to send over 1,899 yuan, over 4,899 yuan to send DVD, digital camera over 8899 yuan Ji Song.
To buy digital products, the cumulative value of at least 10,000 yuan Ji Song thousand digital cameras, buy digital camera to send 1G/2G Card Set screen cleaning paste, buy packages camera tripod camera Ji Song Set the battery clean.
3
Suning
: Mother's Day special meeting
This weekend coincides with Mother's Day approaching, Henan Suning Appliance to store cotton Road, Central Shop, Nanyang Road, shops, cultural road shop, University Road Branch, led by the introduction of special promotions. From 10 May to 11 May, in Zhengzhou, the store Suning shopping, free of charge regardless of the amount you can receive 300 yuan in cash very Taipei Wedding coupon club. In addition Suning also May 12 birthday gift mothers also prepared, as long as the purchase of an additional 100 dollars you can receive a luxurious soup pot, and another to send gift certificates shopping activities, more than 20 kinds of gift selection for consumers.
4 star: Promotion extended to this weekend
Taking into account the enthusiasm of consumers to buy appliances and will not immediately subside, Five Star's promotion will not stop with the end of the holiday.
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