Tencent Ceo Pony Ma: Successful "copy" Who
"New Economy" 12 Monthly cover story: Mr. Ma: successful "copy" those who
Tencent years, Mr. Ma has not stopped, "copy", so that every product in Tencent, the products can be found in the shadow of well-known Internet. Tencent become a network-wide portal users, Mr. Ma has also been successful. However, he did not feel relaxed, because other people might copy him at any time
"Tencent there is no problem of fund shortage." Face of the industry context of the global financial crisis, the Internet industry, questioned the status of funds, today's Pony Ma, although the bookish still, but have become more calm and dry mixing.
11 11, dubbed by many single persons, "Singles"; but for Tencent, however, it was a boiling day?? Tencent years celebration. Also at this time, "Tencent fund shortage," the statement open to diffuse. Tencent have explained that "This is media misunderstanding, Tencent there is no problem of fund shortage."
Reporter Tencent from the November 13 release third quarter 2008 earnings view, Tencent net profit fell 7.8% in the second quarter. However, up to 810.5 million yuan (118.9 million U.S. dollars) in operating profit is still higher than same period last year to 72.3%.
Tencent can achieve results today, as ten years ago, no one can predict today's China, like the Internet. Tencent decade, "copy" a lot of product, it has too many Internet companies who shadow. Therefore, Tencent continued to be a lot of the industry as a "copy those." However, Tencent today is whether the "copy", seems not to matter.
Open water: merely imitate only eat
Ten years ago, Mr. Ma graduated from college five years is a company in Shenzhen China Motion Software Engineer. Outside of work, his greatest love is the Internet, this made many "worms" friends. Some of whom later became well-known Internet has become the man of rivers and lakes, such as Ding Lei, Chin Qiu Bojun.
1998 11 months, Mr. Ma and his college classmate Zhang Zhidong, five people, collected 50 million yuan, registered his own company, which is the prototype of Tencent.
Tencent's first business is done for a number of paging systems integration, several partners as both salesman, but also an engineer and is too busy. By chance, Mr. Ma saw the demo on windows system, ICQ, ICQ has been sweeping across the world in the year, but not in Chinese. As a result, Mr. Ma began to think, whether in China, set to launch a similar ICQ, pager, chat, e-mail on one of the software? It is that simple an idea, Mr. Ma and his colleagues began imitating the functions and features of ICQ, developed a Chinese language interface, instant messaging?? "Online Chinese pager", referred to as "OICQ". No matter from which side, OICQ ICQ is an imitation of Mr. Ma then with the Xing for, is QQ's predecessor.
However, this software does not give Mr. Ma was born and brought little surprise. Because, when someone like Mr. Ma as the "used" in the Internet enterprises, almost everywhere. At that time, several similar software has been good, but do not open up the market. There is no doubt, OICQ not bring much to the prevailing market surprises, Mr. Ma would like the idea of making money with OICQ almost burst. OICQ
move for the development, some say because Mr. Ma is seen ICQ to 287 million U.S. dollars of the "astronomical" sell the United States from Israel, some said he was seen shouting for free. Com companies across the Pacific Ocean off the the stock market peak, was also said that he will see the first batch of China Network Heroes surging, and I want take the opportunity to pump about. For these statements, Mr. Ma noncommittal, "I just feel this chat tool implies a huge opportunity." In early 1999, holding his state of mind try to OICQ on the Internet, from the orientation presented to free download way, the students should be required to move all of a sudden, free download OICQ at the time the rage on college campuses.
The next thing, so that Mr. Ma there overwhelmed. Not be optimistic that once the software development in less than a year of 500 million users, allowing Mr. Ma can not help but worry about in the excitement from OICQ of survival. Because users increased, it also means expanding Server . At that time, one or two thousand dollars, server hosting costs, so that small workshop-style Tencent overwhelmed. In desperation, Mr. Ma to rub all over with someone else's server. Initially used only an ordinary PC, into a broadband condition rooms, and then secretly put into the program to run other people's servers. However, this only temporarily meet their urgent needs.
Those days, for Mr. Ma is one kind of suffering: "You know that there is income, there are prospects for development can support the user can restrict us is not enough money to buy servers and bandwidth, the product of word of mouth is done can not fund. "It is a year old staff Tencent memories, in November 1999, the company accounts is only more than 10,000 yuan.
1999 10 months, that is, one year after the company's operations, Tencent officially financing. "Before come across a number of VC, and even thought about selling the company, sell OICQ." Mr. Ma recalled the situation then, seems to have no time to feel he broke our hearts.
Reporter claimed in a letter Tencent staff, see the description of that period: with a few founders must eat daily lunch or dinner, use this time to communicate. To this end, several people often quarrel, also pounded his desk, or even ignore each other. However, Mr. Ma has never noisy, only angry, angry words mean. At that time, as the company had no money, everyone's mood is bad, including staff, as it has been unable to pay salary. However, they dare not raise the issue, just pray the wind will patronize Tencent vote.
At that time, a corporate finance, or a core technology, or a good program. But for Tencent, the financing of the only advantage is the "user." At that time, OICQ already one million users, but without any income. VC who asked Mr. Ma, your core values? Mr. Ma said, "Israel's ICQ sold tens of millions of dollars, it is only the number of users? Our customers more than they are now, so we value so much money." Relying on this statement, Tencent lucky enough to pull to the IDG, and Richard Li's Pacific Century Digital 22
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