Capital Of The World Down
More than 200 years ago, the men closed out feathers, a woman at home grounds feathers. At that time, Xintang had begun and the little feather playing the dealings, and has gradually become the main way the local people support their families.
200 years, breeding poultry Xintang not only “production” of feathers, and hair to do with a feather duster, but also travel extensively acquisition of feathers, established factory which exports down products, Xintang small feather industry will continue to upgrade.
Now, Xintang won the “Hometown of China’s down”, “feather capital of the world’s” reputation as the world’s largest distribution center down. “Dare to hard-working, entrepreneurial innovation” Xintang Xiaoshan and even China who has created a miracle.
“Feather processing” After two hundred years
Feather Down is Xintang traditional industries, as early as the mid-Qing Dynasty more than 200 years ago, there are feathers Xintang processing workshops.
Since then, Xintang people Chuanjiezouxiang by shouting gross income and has never stopped. Every year since the end of Xintang 70% of the workforce out acquisition of feathers, and many people do not go home the New Year. Since then, hard-working spirit of the deeply engraved in the Xintang human bones.
Down Xintang industry has grown in strength to the mid-to late Qing Dynasty, Xintang have a “Mao Yuxing”, “Wang Xing”, “Zhou Song big” and other professional hair line, which is China’s earliest forms of enterprises in the hair line.
The “big Zhou Song,” After the longest time, before and after a few generations, over a hundred years, the business also the most prosperous. They will acquire the feathers of sun drying, the feathers used to make feather duster, ducks and geese hair pack sent to Tianjin “package Desheng”, “ZHAO Shou-Bai” feather factory exports, once a dozen or even twenty or thirty tons tons per month four or five times, annual shipments for more than 1000 tons.
These feathers, and some in the domestic processing, and more through the Matheson exported to Europe and the United States. Can be seen how strong Xintang doing business “international outlook”, no wonder now more than 200 Xintang down products companies are starting a business with the foreigners.
After the founding of New China, the modern meaning of a “factory” has emerged. In 1954, Chinese Zhuang primary agricultural production cooperatives in the pond before the Tong Chen, Xiao Shan played the first organized collective nature of the previous pond feather processing plant.
The fall of 1956, for the production of self-help, but also in the pond wall, the door to do the world-lun Chen has played a high-level agricultural production cooperatives eastern Zhejiang Zijin feather processing plants, have a fixed work two or three hundred people and more women in the family home, wear hair. Factory Feather 2 30000 kg per month, are sold to Tianjin. After the formation of three joint feather mill village, there are 67 factories, workers are more than 2,000 people.
Xintang occupy the country down “half”
Xintang down sector reform and opening up a more prosperous. In July 1982, Xintang founded in Xiaoshan County, eider down factory. This is also the Xiaoshan Xintang first down businesses. In July 1990, Xiaoshan down the introduction of Australian Financial Inc. plant 600 thousand U.S. dollars of funds, established the first joint venture Xintang – Zhejiang North Swan Down Products Co., Ltd.. In the North Swan “lead goose”, driven by a large number of “Little Swan” fly up. From the 90s of the last century, Xintang down businesses may have sprung up.
In order to solve product mix and a single, low-tech, small, scattered layout, difficult to completely control environmental pollution and so on, in November 1999, Xintang were bold “creative” and founded the Xiaoshan City, down and related products processing park, later renamed as “Xiaoshan China Feather & Down Industrial Park.” At this point, Xintang down industry entered from spontaneous to organized, from the low-end to high, from small to large scale, intensive, scientific sustained and healthy development.
Into the 21st century, Xintang has become the world-famous down town. China is the world’s largest producer of down, down and related products accounted for more than half of the world’s down market, Xiaoshan accounted for 50.6% of the national total, while the Xintang is a stronghold of Xiaoshan down, down and related products accounted for the region’s total volume of over 90%.
In October 1998, the provincial government Xintang was named as the “down town”; in January 2004 by China Textile Industry Association, China Textile Association, awarded “China’s textile town (Street)” title. To the end of 2008, down the street Xintang industry accounts for 52% of the total industry.
Over the years, Xintang effort down the industry in this region to create a good environment for development, taxation, new business expansion, production loans, give superior policy support. Scale, efficiency-based, science and technology, export-oriented and environment-friendly “five-type” one, is Xintang down industry development direction and goal to pursue. Today, Xintang down and feather products in the international market, increasing coverage.
Down economic “pie” bigger and bigger
From the 90s of last century, more than a dozen down Xintang enterprises are export-oriented enterprises, in order to OEM production as the mainstay for the others to “do the wedding dress” in little or no domestic sales.
In the past, many enterprises are based on export-oriented feathers, to 1998, the entrepreneurs have to enter the field of down products with high added value. Last year, the Xintang down companies devote 60 billion in export value of more than half of down products. Since 2003, Xintang down enterprises also pay attention to developing the domestic market. Some enterprises have also played up the brand strategy, in 2005, Swan was named the North China famous brand in 2007 as China was again well-known trademarks.
Established in 1984, Xinglong Down Co., Ltd., is an early Xintang street has the right to import and export feather products manufacturing company. While business is thriving in a time when, Xinglong Xu Miao-hsiang, chairman of feeling down homogeneous competitive crisis. In 2006, Xu Miao Xiang actively taking the “going out” strategy, signed a cooperation agreement for the development of Erdos Group, textile products.
Subsequently, the establishment of the Hangzhou Xinglong Down Erdos Textiles Co., Ltd., invested more than 4000 million people across the country broad strokes, the purchase of equipment. Last year in July, Ordos textile Fengqi Road flagship store opened. Up to now, the Ordos textile shop (shopping malls) joined the business up to 60.
Xintang down production of the product to change the original bedding-based, it is now bedding and clothing simultaneously. In the adjustment process, many companies are doing, and have tasted the sweetness of domestic brands. North Swan In addition to down clothing sales in the domestic market, not bad, the production of green duvet bedding into the country in the upscale hotel market, the development in good shape.
Xintang “new generation” of people down is even more initiatives to adopt e-commerce platform and other advanced business down business model. As early as 2002, the 30-year-old Yaoyue were down on the registration of the establishment of China’s trading network, and now more than 4,200 registered members. North Swan, Bosideng other well-known enterprises to participate in its online transactions, the annual trading AWARDS 1 million yuan.
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