Web Design Guidelines and Best Practices
The most important aim of a web design is to convince a customer. Convince a visitor that your services/products are the best in the market and give a visitor a reason to stay on and buy/avail your services. Some of the tools at your disposal are graphics, text content, navigation decision and logical layout. If all of these components are perfectly blended, you can create a perfect web design for your website.
Let’s take a look at a few web design guidelines:
1. Content: When you decide on the text content for your website, always remember, visitors are looking for information. Give them the information they are looking for and you have got yourself a customer. Whether you are selling products on your website, or providing services, ensure that you provide all details, and all information – this in itself will establish credibility for your brand. So, content has always been the king, and content will always be the king. Make the best of it.
2. Graphics: Your graphics speak louder than words. Make them crystal clear and eye catching. They perform the most important task of a website – attracting attention! Ensure that they don’t take forever to load. Optimize them with alt tags and make the size small, without compromising on picture quality.
3. Navigation: What good is a web design if visitors get completely lost as to where to click next? It is important that your web design guides the visitor towards his next click. It is true that if users cannot get to what they were looking for within three clicks, they will close the window. So, if you want them to stay “easy navigation” is the key.
4. Background colours: This is one of the least discussed factors. Well, your background contrast should be such that text and links are distinctly readable. If your background is too dark such that the text gets garbled, well change it immediately – users won’t patiently read it. Impatience is a visitor’s virtue! Well your web design is what you can change to suit them!
5. Cross – Browser compatibility: Even though there are standards followed worldwide. Each browser is different from the other. Most of the times there are some minor changes you need to make to the HTML so that the browser reads your design correctly. And at times there are separate CSS that you need to create for each browser. So, it’s a good idea to test compatibility of your web design on all popular browsers. Validating your HTML code is a good idea. IT’s not a necessity as long as your design works.
Well, that about it. Get your basic guidelines for web design right, and you are all set. Your web design will work wonders for your business. This is exactly what your aim was right? So, getting the design right for the first time is what a designer should aim at. With all the guidelines appropriately followed, it will be a very easy task to create a perfect design for your website.
Processing your request, Please wait....
