Maruti eyes to bounce back in auto industry
Launched recently in the Indian auto market, Maruti’ new MPV, Maruti Ertiga has managed to grab everyone’s attention so far. Maruti has been serving the Indian customers close to three decades now and has been ruling the Indian roads. The wide range of cars present in its clan makes it a viable choice for the customers. After carving a niche for itself in the small car segment with cars like Maruti Alto that is the best selling hatchback in the A segment in India Maruti is one of the most trusted auto brands in India. Apart from this, Maruti’s most popular hatchback, Maruti Swift too has been able to stand intact despite intense competition in premium hatchback segment. The company last year launched the new and updated version of the Swift hatchback in both petrol and diesel variants. The response to the new version of Swift was extremely overwhelming, the company garnered as many as 50k booking by the day of the launch (that is 17th August, 2011) and the booking numbers upsurged to over one lakh within few days of its launch. In the toatal number of bookings that Maruti garnered for new Swift, around 80% of the bookings belonged to the diesel version of the car. The labour unrest at the Manesar plant at the Maruti’s plant caused a huge production loss to the company and hence it also resulted in a huge waiting period for the hatchback, specially the diesel version.
Coming down to the Maruti’s new car, Maruti Ertiga Price, the MPV has been launched in two versions, petrol and diesel with a total of seven variants. Targeted at the customers who want to upgrade from sedan to a MPV, Ertiga is the nest choice for them. The unique selling point of the MPV is its competitive price, Maruti Ertiga price for the petrol variant starts at Rs 5.89 lakh (ex-showroom Delhi) and the top end diesel variant is priced at Rs 8.45 lakh (ex-showroom price Delhi). Talking about the Maruti Ertiga specifications, the MPV is powered with a brand new 1.4 liter VVT petrol engine that can generate a maximum power of 95PS @ 6000rpm and a top torque of 130Nm at 4000rpm. The diesel variant houses a 1.3 DDis diesel mill that pumps out 90PS of power at 4000rpm and a peak torque of 200Nm at 1750 rpm. The petrol as well as the diesel variants come fitted with a five-speed gearbox.
Now let’s throw some light on the Maruti Ertiga features, the high end variants of the MPV come loaded with features like electronic power steering, power windows and steering mounted audio controls. Other features include, a high end stereo system with AUX/USB in, amongst the safety features, the MPV features ABS,EBD and two airbags in the front. Maruti Ertiga will lock horns with Toyota Innova and Mahindra Xylo, both the MPVs are the top sellers of the MPV segment. However, the MPV has managed to rope in good booking numbers, but only time will tell whether it would be able to outpace Innova and Xylo sales or not.
Read more about Maruti Alto, Maruti Swift and know the Maruti Ertiga price across cities in India.
Processing your request, Please wait....
