Facebook – marketing through facebook themes
From the birth of facebook, marketers have always shown their truthful human nature by striving to be unique – in a gathering of hundreds of thousands of people. Facebook Templates are the hottest thing to hit social networking since the twitter boom – with millions of visitors now spending their time reimagining their facebook templates – from altering their colour templates and backgrounds, to completely altering their facebook layout. altered templates are currently popular in the 18-30 age demographic, and has a minor bias towards the male population.
From the times of user-run communities onwards, no social networking arena has ever given an user “executive decision” over the creative aspect of their profile – users have always had to look to the techies behind the scenes. The same case is made for facebook, as software developers launch Chameleon Tom, a program designed to allow users to at the touch of a button, fully alter facebook profiles, and spin their own unique facebook layout. Since the launch of Chameleon Tom in late 2009, there have been tens of thousands of users hopping on the bandwagon to show off their creative flair.
While this creates a new route of exploration for users, it also showcases new opportunities for advertisement and brand awareness across the facebook arena. Businesses can now fully design their profile pages – meaning instead of a standard layout, a potential customer can now be greeted with colourful pages bursting with imagination, creating an instant brand awareness. A fantastic example can be seen with a dietitian company – compressing their facebook theme to half the original size, capturing the client’s attention almost immediately.
With the opportunity available to share and promote individual designs, users may begin to move away from “liking” or “becoming a fan of” their preferred brands, to adopting a full facebook template based around them. Along with allowing fully established businesses to virally spread through this new strategy, the arena for small time business is also increased by the same strength – along with a whole new marketplace opening for professional facebook theme designers.
Getfacebookthemes.com is currently the most popular distributor of free facebook customization software, and free themes – paying homage to the software’s power by showcasing a fully redesigned facebook theme as their own landing page, and following up their popularity with displaying featured themes currently in use – from floral patterns, to late pop icons.
The real hook in the advent of facebook template altering however, is in how easily accessible it is – literally no technical expertise is required in creating these templates, making their creation and showcasing easy for even the entry level PC user. This ease of access of course allows the facebook theme boom to continue expanding at it’s near exponential rate.
getfacebookthemes.com