3.0 billion purchase price too high, medium and large expectations to marry Homer? – Dazhong Electronics, Gome, Suning Appliance – Network Appliance Industry-hc360 HC

Abstract: Although not very much, Huang Guangyu showing tone of medium and large electrical appliances, but for Suning, Best Buy and other peer-run, holds 50% market share in Beijing Dazhong Electronics still makes shone

As Beijing's largest home appliance chain enterprises, medium and large electrical appliances seem to have become the two GOME and Suning Appliance Chain predators compete for the Chinese cake. Particularly in access since 2007, Gome, Suning was to upgrade the competitive trends.

The United States at the beginning of the country

global appliance forum, not to repeat last year Gome, Suning, Yongle, Dazhong debut with the Taiwan scene. Huang Guangyu said that Suning and Dazhong will be issued prior to the invitation, but Suning, Dazhong still miss the forum.

Since the success of the country the United States in July last year after the acquisition of Paradise Electronics, Suning and the National U.S. home appliance chain in China, the market share of the gap is suddenly opened. To be sure, if Suning sized acquisitions or rapid expansion can not, then prospects for the future is worrying.

"Even if Suning sized acquisitions, the impact on the country the United States will not have much." Huang Guangyu was on the phone so to tell "a new era in China," journalists "are large and medium sized countries to join the United States will be better, not too What is important is not something. "

Indeed, in the state takeover of the United States and the Paradise, the Paradise has 20 cities in China to complete the layout, preliminary as the national home appliance chain enterprises, medium and large electrical appliances and the current main market is in Beijing, its external Fu market business decline, and obviously can not, and the original Paradise in the same category.

Not very much, despite showing Huang Guangyu tone of medium and large electrical appliances, but eager to expand market share in Beijing Suning, and other waiting for an opportunity to enter Beijing market counterparts, such as Best Buy and other enterprises, medium and large electrical current in the Beijing market nearly 70 stores, accounting for more than 50% of Beijing electronics market had a market share of people shone.

3 billion purchase price too high

"Dazhong and Suning M no substantive progress." Suning CEO Sun Weimin told the "new era in China," journalists. In fact, medium and large electrical appliances and Paradise arbitration before a clear result, the new acquisitions are not possible.

Acquired in Paradise before the United States was the country had reached a merger agreement with the large and medium to large and medium paid over 100 million yuan of the bond. The GOME, China Paradise merger makes Dazhong Electric Appliance that "this has been nor that Yongle Yongle", and that Paradise default first, and requested cooperation agreement void. The two sides locked in, and now the case is still unresolved.

Yongle, Dazhong the biggest obstacle to a dispute that sum of 150 million yuan of the bond. If Paradise default or by choice to cancel the agreement, medium and large have the right to confiscate the deposit Paradise; if large and medium active choice to cancel the agreement with the Wing-lok, 300 million yuan of compensation required to Paradise, if within two years to switch to a third party, you need compensation for 450 million yuan.

July 25 last year, Gome announced the acquisition of Paradise the night, apparently to be "infuriated" the large and medium sized emergency to the media issued a "statement", the theme is: In view of the unilateral and third parties Yongle, Dazhong and Yongle Electrical strategic cooperation agreement to be renegotiated.

Followed, large and medium industry will spread to Best Buy, Suning cooperation intention to issue a guess, while the original Chen Xiao, president of Paradise also has repeatedly stated the need to properly resolve problems between large and medium, it is so big The fate of issues become complicated and confusing. But one thing is clear is that the current approach has become increasingly clear medium and large?? Preferred the merger.

Indeed, by lifting the alliance with the Wing-lok, medium and large countries will regain the United States and including enterprise bargaining, including the qualifications, no doubt will get more benefits.

Today, Suning and the National United States for two "bidders", the withdrawal of any party, may break the auction mechanism to allow the other to lower prices to get sized.

I am an expert from China Manufacturers, usually analyzes all kind of industries situation, such as n95 face mask , calcium bentonite clay.

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