Tip On How To Pick Colors For Your Website
As is so often discussed are striking texts of great importance to your website. The text should appeal to your visitors and stimulate action. In addition, do you want the text also search engine friendly. The layout, navigation and layout of your website are also very important. But often there is an important aspect overlooked: color.
Color Symbolism
A color can affect mood. School boards are aware such as this one dark soothing effect. Research has shown that in a blue room people were rather cold than in a red room.
Cultural differences.In various countries and cultures have a different color symbolic meaning. Black is in the Western world, for example a color of mourning in the East while the color white is associated with mourning. Logically, this can make for miscommunication when you are not aware of this.
Who is your target audience?
For the purposes of colors for your website it is important to know whether your target audience such predominantly male, female or perhaps mainly young people or children. Research has shown that children, adolescents and adults in a different way to experience color.
Difference between men and women. Even gender differences are to observe. Because men tend more to the cooler colors like blues and greens, while women generally prefer warmer colors (red and orange tones).
Is a color “in”? Of course colors are also sensitive to trends. This is not just for the latest fashion but is also true for several websites over the years. Do not be too influenced by trends but get out of your own identity. Finally, your website radiate who you are and what you stand for.
Meaning of colors
On the website About.com , each color you can see what other colors this good match. In addition, a detailed description of the meaning of the color . A handy tool if you’re sitting in the orientation phase of your new website. If your website internationally oriented than it is advisable to look at the list to see the global significance of color.
On Wikipedia , the symbolism of colors named below as it is generally in the Western world is perceived:
Blue
Truth, clarity, dignity, status and power
Brown
Masculinity, stability and importance,
Yellow
Energy, joy, fortitude, airiness and lightness of life
Yellow Green
New life, spring and vigor
Gray
Boring, boring nature, drabness and mass
Green
Fertility, peace and nature
Orange
Celebration and abundance
Violet
Members of the royal family, wealth and sophistication, mourning, withheld emotion
Red
Love, passion, heat and flames
Violet
Clairvoyance, wisdom, spirituality, success, spiritual growth, strength, healing, independence and protection
Pink
Love, humor, friendship and loyalty
White
Light, purity, cleanliness and emptiness
Black
Death, rebellion, darkness, misery, order, elegance, mystery, revenge and destruction.
Conclusion
Of course, this overview is not everything. There are so many different hues possible with its own meaning. Yet it is wise to take into account the fact that indeed a color and symbolism to evoke your visitors. Only reason not just random colors on your website but to immerse yourself in the first background colors and your audience. Also find a convenient overview of call to action colors available.
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