Oct. 2008 Market Analysis of air

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Air conditioning

: The market outlook still optimistic

2008 10 months, the air continues to shrink the domestic market, export market uncertainty. Large factories stop production, particularly in the domestic machine-based production company discontinued become even more serious. October output was 2.9689 million home air conditioning units, down 31%, the chain dropped by nearly 4 percentage points; the yield is low not seen for many years.

10 total exports for Household air-conditioning units to 1.2195 million, down nearly 18%. While exports to North America, the production of air-conditioning started slowly in October, but due to the impact of lower economic situation, the final volume is unknown how much can be achieved. The current export-oriented enterprises have been hit the air conditioning is very serious, and in 2009 the situation is not optimistic; some individual enterprises to wait for the introduction of the national export tax rebate policy, delayed a certain number of export products, this is a substantial exports in October One reason for the decline.

TV

Machine: a small growth in sales of the chain

IND research on 20 major domestic TV manufacturers monitoring data show that in October 2008 all TV output reached 600 million units, a decline of 5.11%, lower than the previous 1.02%. The total sales of the situation than producers expected, to 5.39 million units, growth of 6.4%, but down 15.34%; of which domestic sales volume of 3.04 million units, growth of 10.38% year on year decline of 18.5%;

LCD TV

Chain, respectively, year on year growth of 18.06 percent and 23.68 percent, domestic sales of about 1.23 million units in the above.

Export from the customs statistics data, in October LCD TV

Plasma TV

And

CRT

TV total of about three types of exports 5.71 million units, up 592 million last year, about 3.61% of the decline; in October LCD TV's exports chain, showed a significant increase over the previous year, total about 3.53 million units, up growth of 10.29%; about plasma TV's exports of 16 million units, an increase of 153.46 percent year on year.

Washing machine

: Sales increased slightly year on year

2008 10 months, the washing machine market, sales of 3.369 million units total, up 2.56%; of which domestic sales 2.114 million units, up 3.3%. 1 October 2008, total sales of washing machines for the 31,498,000 units, up 15.85%; of which domestic sales 19,711,000 units, up 16.11%. In October, the enterprises have conscious control production to reduce inventory. National Day Golden Week, enterprises and businesses have introduced measures to promote and consume a large inventory, but there are still some companies because of pre-chase price of raw materials and caused no small winter stocking inventory pressure.

10

Washing Machine

23.0 million units in sales, up 8.2%; exports of 469,700 units, up 10.9%. 1 October 2008, drum washing machine sales accounting for 19.1%.

Refrigerator

: Output still down channels watching

2008 10 months, the refrigerator production to 2.755 million units, down 9.1 percentage points; total sales of 2.986 million units, up 2.5 percentage points. October most of the monthly production of all corporate control of the refrigerator to less than half of its capacity, in the cut-off, half-suspended state is a small refrigerator manufacturers everywhere. The deadline to the end of October, the refrigerator industry Nearly half of the inventory increase is still high. While in the sales season in October, but "11" golden thoughtful to all major supermarkets price war, with the introduction of new products, as well as a series of promotional incentives, making October the domestic refrigerator made good. (Note: the scope of production and sales statistics for the use of a refrigerator compressor, refrigerator with other cooling methods are not the statistics.)

10 months, total exports of Chinese enterprises refrigerator 157 million, total exports nearly 200 million U.S. dollars; exports fell 1.2%, decreased by 11.6%; exports rose 8.9%, decreased 16.2%. 1 October 2008, the export volume of about 17.826 million units, up 5.2%; exports to 2.11 billion U.S. dollars, up 11.6%. October refrigerator an average of 118.5 U.S. dollars export unit price / Taiwan, up 6.1%.

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