How To Stop Emails To Not Reach Their Destination
How to stop emails from bouncing
When sending e-mails, it happens that they are not delivered in the correct inbox . Many marketers make a distinction between hard and soft bounces. But this is too simple a distinction. When sending e-mails can be so much wrong, that it is ridiculous to see the errors in only two categories to classify. The marketing software makes this distinction clear to the user fortunately, without the use of excessively vague concepts of soft and hard bounce.
How does sending an e-mailing anyway? In fact, sending an e-mailing in three steps: first, the e-mailing compiled, then the e-mailing a message by sending a (client) to a receiving mail server (server) sent. However, if the mailing is accepted, this does not always mean that it can also be delivered to the recipient, there may still a bounce performance and an error by e-mail is returned. In this article we go through these three steps.
For the techies, there is also a detailed description about the difference between hard and soft bounce.
Composing The Email
Putting together an e-mailing itself consists of several steps. For example:
Generate the HTML code
Personalization of e-mailing
Loading XML Feeds
Embedding images
Etc.
In short, even when composing e-mailing a lot may go wrong even before the messages were actually sent. How would this error in the e-mail statistics to be called? A hard bounce? A soft bounce? We make this distinction. If e-mailing an error when compiling against rises, the software is simply notified that an error occurred while composing the e-mail. Complete clarity.
Sending The Email
After e-mailing has been made, it will be sent. This starts with making a connection between the client and the server. Using an A record and an MX record, this connection is established. These records are contained in the DNS data.
Once the connection is accepted by the server, the communication with the receiving mail server to start. This is done using the SMTP protocol. Thus, the client tells the server of who the e-mail comes (MAIL command) to whom the e-mail sent (RCPT command).
Both in making the connection when communicating with the host server, there are several reasons why the (temporary) can go wrong. Resulting in an error message at the sender.
– When a provider server port (port 25, the default SMTP server port) blocks.
– When the server does not accept the mail because the shipping address listed on his blacklist.
Processing Bounced Emails
In case the mail is finally accepted by the receiving mail server can still an error. This has caused a bounce. The server sends the client a message DSN (Delivery Status Notification) with possible explanations of what went wrong. Or there is no explanation given by the server.
Again no clear distinction between a hard or soft bounce. If after accepting an error still occurs, the server can pass it on to the client. In this case, the software clearly indicate that the receiving mail server has sent a bounce. In the statistics than (possible) to see where a specific error code in question. If the feedback error code is unknown, the software that they are receiving other error messages (emails). These may be out-of-office replies are.
When sending e-mails can, in other words so much that go wrong in our view too vague only the difference between hard and soft bounce definition. One is better served if it clearly states what has gone wrong and at what stage this happened.
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