Net foreign purchases detonated early 51 break 3000 mark for the LCD – Samsung T
Three times into the Golden Week approaches, long-awaited home appliance market
Price war
To be detonated. Century as a home appliance network gateway transmitted from the representative of the first promotional campaign launched on May 1. Century, the whole electrical network, said CEO Zhi-century network of full line of products electrical activity a step at the head Pratt & Whitney, The 51 Promotion, spent thousands of yuan to let, the average price drop will reach 40%.
Century to promote electrical network operations director, said Peng Liang, century electrical network assembly
TV
, Refrigerator, washing machine, mobile phones, kitchen appliances and so on eight categories, the composition of unprecedented none other, "Army." Now start the 51 World War II, activities continue to the next month on the 10th, special machines and purchasing of gift activities and special events selling machine interaction for the three phases.
Electrical network marketing none other in the century, the 32-inch foreign
Flat-panel television
Generally break 3,000 mark, into the three-times. Model near 40. Samsung, which sells for 2,750 yuan, down nearly straight than the market price of 1,000 yuan;
LG
In one 2,499 yuan, a price of 2799 yuan of which Sony. So much effort none other, is rare for consumers to buy time.
For the season coming
Air conditioning
Product, the audience six fold sales, which a US-efficiency air conditioning 1P price 1086 yuan, 1.5P air-conditioning is also below 2,000 yuan mark for a price of 1486 yuan; ice cleaning products, brand name auto joint venture
Washing Machine
Below the price of 1,000 yuan, Siemens double-door refrigerator up to 1,000 yuan, the highest decline.
Small appliances
The new kitchen appliances and many other strange and also participate in special category of home-based activities in the United States price of 216 yuan a vacuum cleaner.
Glanz
Rice cooker near Wuzhe sales price of 549 yuan, and Plus Free mini hair dryer 1 set. Yogurt machine for just 59 yuan. The new product OSIM neck strange music for just 1380, compared to the market price 900. Variety of innovative home appliances market, the lowest price.
Heating appliances before World War II
Peng Liang said that to prepare 51, century electric network as early as one month before the ready, have been procured for the millions of home appliances, which accounted for 50% of special models. Anniversary celebration in last Thursday just after the end of the first round of price offensive launched on May 1, century electric network has enough confidence to win the market and win the favor of consumers.
Learned last week, Suning, Gome chain of Golden Week and other traditional marketing activities have been issued. Suning Appliance, said kitchen appliances from the sale of 3 fold, 4 fold the minimum living appliances. States United States promotional efforts are raising the stakes. Some stores also come up with a 42-inch LED TV, digital SLR cameras, notebook computers and other heavy gifts.
Compared to previous years, household appliance market, today's Labour Day Golden Week to conduct heat to promote a half months in advance. Replacement of household appliances, new home decoration and wedding to buy consumer electronics market to promote the overall growth. Today, the "51" golden weeks had fallen for three days, the maximum drive sales, the company started marketing campaign in advance, there are many businesses that try to extend the promotion period.
China Electronic Commerce Association, said the Deputy Secretary-General Lu Renbo, Golden Week has been the home appliance sales season, consumers are used to have arranged travel, shopping and other leisure activities. Shrink after the Golden Week, a short time is difficult to satisfy the leisure needs of consumers, not to mention the election in the mall to run around the appliance. Many appliance manufacturers took note of this, have carried out 51 promotional activities ahead of time. Promote consumers to buy early release.
Online shopping is irresistible
Early cultivation of the Internet market, has brought the number of domestically owned more than 380 million Internet users. Currently, online shopping has become a fashion and trend. With the people's acceptance of online shopping, strengthening, and supporting services such as logistics to pay more perfect online shopping penetration rate is also growing.
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