Making Google Plus improving Google ranks of your website

The year 2011 has seen drastic modifications in the field of internet marketing. With the Panda update in early half of the year to the introduction of Google Plus in the other half has forced webmasters to evolve their strategies for internet marketing. The while Panda update dropped like a missile on the online businesses, on the other hand the Google Plus has brought a sigh of relief for the online marketers.

Google Plus was introduced in July 2011 and was an attempt of Google to conquer social networking after losing the baton to the giants like Facebook and Twitter. No doubt Google is the undisputed leader of the search engines but all its attempts to be most popular social network were a failure except for the fact that Google purchased You Tube which promises to be the greatest video sharing and broadcasting platform. The Google Plus is an attempt to bring back the glory back to itself. In the beginning Google made a limited trial of Google Plus. And the trial period showed a high user response which made Google to introduce the final version into the market. The Google Plus is made open for all by Oct 2011 and in the first 3 months it already has 50 million active user accounts. With some extremely exciting and attractive features it begins its march towards the existing social networking platforms.

The Google Plus is not only looked as a great social networking platform but also a great marketing platform also. Plus is also an initiative by Google to combine social network with its search engine. The target is to improve search results by analyzing the personal information of every single user. Thus you will see results what would possibly be the best for you. The user when logged in is provided with a +1 button for every result in the results page. The clicking of +1 for website means that you like the website and personally recommend it. This provides Google with the information that a website is relevant for you and probably relevant for people who follow you in your so called circle. And not only this, the +1 would also be considered relevant for the users outside your circle but sharing common likes or views or pastimes. Other than that Google Plus feature of adding of your own website to your profile proves to be a great inbound link and also helpful for getting your new websites indexed.

The Google Plus features are great and in future their might be some more features that are added to make user experience more pleasant. The webmasters around the globe have started making use of Google Plus already and I recommend online business owners to make their Plus account right now, get connected and make more benefits.

The author is a content writer and takes deep interest in upcoming technologies. He is currently associated with DPFOC a distinguished SEO consultant company based in Ireland.

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