Li Dongsheng: Overseas To Fight This Battle Has Been Opened Can Not Retreat Inte
much better to face the situation, Li Dongsheng, said: “We still will not give up international, now because of the economic crisis, the global TV market in the fall. But I emphasize that I will not retire, and I try to take it back. our goal is the performance of the second half than in the first half good. the international and domestic markets are not contradictory, not to say that the domestic good, and definitely do well overseas.
“Overseas markets have been opened to fight this battle, and definitely will not be back, and there is no retreat.” August 19, at
TCL Group interim report released the day after this year, TCL Group president Li Dongsheng so categorically stand again for the internationalization strategy.
Significant change this year, a good performance at the same time, Mr. Li began to look forward to the overseas market vision, but this time he learn a lesson goal more realistic.
Behind the turnaround 8 19 JUNE AM, sitting in Beijing German Avenue, TCL Beijing office of a conference room, it is very easy to Mr. Li. He has kept two or three years ago to explain to the media TCL predicament can be changed, but one day, Li Dongsheng TCL Group has been changed to interpret how the stress rebirth.
According to TCL Group on August 18 evening interim report released in 2009, TCL Group’s first half
Sell Income of 17.079 billion yuan, net profit 98.91 million yuan, up 27.65% (excluding low-voltage electrical transfer receipts).
The second quarter, TCL Group, a relatively better performance, sales revenue reached 9.51 billion yuan, up 0.85%, representing a sequential quarterly increase of 25.64%; second quarter net profit of 83.96 million yuan, up 461.68 percent than the first quarter chain .
For review prior to obtaining the results, Li Dongsheng breath sigh: “This is not one or two words could speak clearly. This year, we have been constantly sum up, reflect on and improve our work, and now finally achieved results . ”
2006 , TCL has been besieged on all sides. TCL Group’s interim report in 2006, the Group’s overall loss of 738 million yuan, shocked the industry. TCL Group for six months at a time when main business income of 23.576 billion yuan, much higher than it is now, it seems, not the higher sales, higher profits.
Li Dongsheng said: “It played a significant role in industrial restructuring.” TCL Group in 2007, proposed the “4 +2” company policy adjustments, the industry concentrated in four industry groups, including multimedia, communications,
Home Appliances And parts, in addition to investment and real estate, logistics and
Service , The operational framework for the implementation of this major more than a year, is successful. In particular, the main business of multimedia and achieve profitability, net profit of 143 million. Among
LCD TV Sales increased significantly, China LCD
TV Sales are up 248%. Overseas business will not be back
According to earnings, the domestic market as TCL Multimedia greatest impetus to growth, in the first half of domestic sales jumped 248.9 percent year on year to 1.591 million units. According to a recent announcement shows TCL, TCL LCD TV sales in China in July greatly increased 377.1 percent year on year, to maintain triple-digit growth.
In addition, during the first half of this year, TCL Multimedia significant improvement in overseas markets. Even in the North American market, despite the TV
Panel Prices, but also a serious recession the U.S. economy, the market declined significantly, but the North American market by an operating loss into profit in the second quarter.
TCL overseas markets was the biggest headache. Li Dongsheng has bluntly: “TCL International price is expected, but European business is so serious that some really exceeded expectations.”
But the face of the situation is much improved, Li Dongsheng, said: “We still will not give up international, now because of the economic crisis, the whole world
TV
Markets are falling. But I emphasize that I will not retire, and I try to take it back. The performance of our goals in the second half than the first half of the good. International and domestic markets are not contradictory, not to say that domestic well, will certainly do good overseas.
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