Appliances To The Countryside Will Not Advance The Future Of Farmers

Abstract: The Government can spend money in rural areas, but also money for the farmer. Otherwise, induced farmers to protect their future in the absence of overdraft future cases, perhaps a little economic effect, but social, political point of view it is immoral.

Effect from February 1, ” Home Appliances Countryside “program started nationwide. Farmers to buy the development types, specific brands of home appliances, will receive 13% of price subsidies. Ministry of Commerce and the Ministry of Finance forecasts, financial subsidies to home appliances to the countryside this year will reach 10.4 billion total consumption of 920 billion yuan driving.

Let us imagine, household appliances generally discounted, will rapidly expand the sales? In the city, shopping discounts always hard, even as low as half price, but consumers really have to be flourishing up?

Do not think that farmers do not know the benefits of these appliances. Current farmers, through various information channels, fully aware of these facilities, a large number of farmers also lived in cities and towns. As a result, many farmers have purchased the appliances they need. In fact, the rural market accounts for 30-40% of the national appliance market.

Undoubtedly, this figure shows that per capita consumption capacity of farmers under the city, but by their income, income expectations and consumption environment in rural areas the decision. For example, farmers of course, willing to

Washing machine However, if there is no running water, the extra problems, even drinking water in many parts of the north are very difficult, how can we feed the washing machine? Or the city people also think that the family can not be separated

Refrigerator However, farmers can easily take off on fresh vegetables, why in the

Refrigerator In preparation for a week full of junk food? As for the computer and knowledge of young workers in the urban labor force, business, rural and more is left behind, left behind the elderly, what they want to use the computer?

Course, the most important income. May wish to investigate, the city also has many family farmers to sell the government’s lack of home appliances, because without him, and income deprivation. Significantly lower than the average annual income of the farmers of the urban population, farmers are rational people, to make reasonable arrangements for their own income. In particular, household appliances, also need to consider the follow-up of electricity and maintenance expenditure, farmers in this area carefully, much is natural.

More importantly, the farmers and the urban population, expenditure policy-making structure very different. Most of the urban population is the working-class, mainly related to the family decision-making under a given income consumer decision-making. Rural households are also consumer unit, but above all production units. Each farmer is an entrepreneur, he will give priority to domestic production, namely the issue of income made. As the country lacks the necessary public welfare, therefore, they must always be serious about production problems.

Urban and rural people of this mental structures, determine their patterns of behavior. For example, people generally think that farmers are conservative, reluctant to spend money. This is only because, as producers, farmers have more long-term expected behavior, they must be long-term risk to prepare for the future. On the contrary, the behavior of the urban population trends are generally short-sighted, they can spend the end of eras money eras creed, and can quickly advance to accept the concept of consumption.

This way of thinking and even influence both on the Government’s belief: the urban population generally thought to the future, because the government established a welfare system in the city, they believe, their own destiny for them to reveal all the details of government, the urban population naturally put the government as the final guarantor of his own happiness. Farmers will not, dare not trust the government. In fact, the same is true in the United States, the U.S. rural population more inclined to the Republican philosophy of small government, while the urban population, both scholars long for the middle class or poor, not to mention college, intellectuals and Hollywood stars They are naturally inclined Democratic big government philosophy.

The face of such economic minds of farmers, government subsidies can dramatically change the life of farmers, so that will have planned activities for the production of the funds for the purchase of a consumer appliance? Questionable.

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