Suning first half of 2005 turnover of single-store chain out top – Suning Applia
In Business Department recently released the "first half of 2005 the top 30 chain enterprises
Operate Situation Tables "of the data,
Suning Electrical net sales growth, sales growth, single-shop quality (turnover) topped the list. A time when shops in Shenzhen Huaqiang 2 years Dianqing Suning occasion for some of its reporters to interpret.
Precise positioning 3C Home appliance chain 2003 8 16, Suning stores in Shenzhen Huaqiang Suning 3C
Flagship store Position in the consumer's attention, its goal is to play high-end home appliance products in Shenzhen area caused by the distribution center, so the field of 3C Shenzhen circulation flagship appliance. Suning Huaqiang the first three days of opening stores in Shenzhen on the refresh appliances
Sell New record, sales up more than 2000 million.
Huaqiang shop has been due to accurate positioning. Suning strong presence in Shenzhen, Shenzhen, breaking the existing pattern of home appliances, the market share of more centralized to the strong get stronger polarization, professional home appliance chain enterprises increasingly become a major home appliance sales channels. Suning into the deep, the advocate
Brand , Environment, style, services, and take the 3C fine line, leading the fashion trend in home appliances. With the accelerating pace of its development, the business area are gradually increasing, Suning chain ratio within the digital communications products with annual increase rate of 35%. The gradual return of traditional home appliances under low, IT digital, communications products increased share of new appliances to support the traditional point of Suning 3C model to create a new way. After two years of development, Suning 3C consumer concept deeply rooted among the broad masses of consumers by the blitz.
Flagship brand style show complete Huaqiang shop area of 8,000 square meters, the layout, furnishings, and scale to bring consumers the latest trends and the world home appliance chain synchronization experience, is the largest Suning, one of the shopping environment, the best chain. At present, Suning Huaqiang shop operator products, including
Air conditioning , White, black, small appliances,
Mobile , Computer , Several major categories of digital, 300 brands, more than 100,000 specifications, the Shenzhen show consumers from large scale national home appliance chain, super-brand lineup, super shake blockbusters price, the new service model super, super 3C flagship store shopping experience demeanor.
Mature industry standard to create coordinates
According to the Ministry of Commerce released the "first half of 2005 the top 30 chain enterprises nationwide operation of Tables" show, Suning first half of 2005 net sales growth of 7.28 billion yuan for the 30-strong national chain the highest net growth; business grew 69.0%, is the top 10 chain enterprises in China, the fastest growing enterprise; single-store quality, Suning 070 million yuan with an average turnover of a single shop in half of Chinese home appliance chain ranked in the top five best one. Insiders pointed out that Suning single shop into a single shop in output, output per unit area than the store quality, and several other key indicators to measure not only far ahead in the industry, even in the commercial and trade circulation is second to none, as each brand to the highest level 3C show store flagship store in particular.
Last July, Suning SME board in Shenzhen Stock Exchange
Listing Later, its good business model for many
Investment Are promising, highest 10 consecutive months, the first high-priced shares in Shanghai and Shenzhen, and won the "2004 Most Investment Value of Listed Companies" title. This year in July, an annual listing of Suning, Wuhan by landing the first major cities to complete a national-level distribution chain.
2 years Suning into Shenzhen, Huaqiang 3C formed a flagship store in the center, around the southern oil Nanshan, East Gate, Longgang, Bao'an and other key business district of the chain network, the chains Suning Appliance manufacturers as a platform to display in Shenzhen , and the most affordable prices to the consumers the best products and to really sincere Suning sun service. Tao Jinghai, general manager of Shenzhen, said Su Ning, a Chinese appliance with Suning
Locks The leaders, the great emphasis on its research and development
Planning
, As the chain orientation, "high-grade, high-end, high-value" is the direction of Su Ning efforts, Shenzhen Suning has been and will continue to insist on such a seemingly simple store the external manifestation of ongoing in-depth research and improvement.
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