China Market Research lactic acid bacteria – Lactobacillus – Food Industry
1. Industry Profile Lactic acid bacteria as a sunrise industry diversification has long been covering the food, medical care, breeding, Environmental protection , New materials and other fields. Lactic acid bacteria fermented milk used for health, effective against intestinal infection, anti-diarrhea, regulate gastrointestinal function and reduce abdominal distention, diarrhea, constipation, etc. played an important role. Abroad, lactic acid bacteria fermented milk Drinks Has ever developed, Japan, Europe lactic acid bacteria fermented milk drinks in the dairy market, the proportion has reached 80%, North America, about 30%. In China, lactic acid milk beverages are currently at an annual rate of increase of 20%.
2. Development stage The 80 century, China began to conduct basic research on the lactic acid bacteria. 1996 Prince milk Lactic acid bacteria beverage industry to open up China's first of its kind. After Danone, Erie, Mengniu, Sanyuan, and other dairy giants have entered the Probiotics Demand for health products market. In 2001, China's rapid development of lactic acid bacteria into the channel industry.
Table 1 Lactobacillus Industry Development in China
Lactic acid market research in China
Second, market China market rapid lactic acid bacteria, the current scale of the industry has more than 20 billion yuan, production exceeded 1.6 million tons. 2006-2008, market size and industrial output as shown below:
Figure 2?? 2006-2008 China's market size and industrial production of lactic acid bacteria
Lactic acid market research in China
1. Main enterprises HC D & B study
learned, with consumer demand, following the world's largest beverage Yakult lactic acid bacteria to enter China, the country's dairy giants are starting to get lactic acid market, Danone, Mengniu, Yili , light products such as lactic acid bacteria have brands listed. Lactic acid production enterprise in China mainly include:
Yakult (China) Investment Co., Ltd. Danone Dairy (Beijing) Co., Ltd. Beijing Prince milk Biotechnology Development Co., Ltd.
Guangxi Dairy Queen's Biological Engineering Co., Ltd.
Inner Mongolia Yili Industrial Group Co., Ltd.
Inner Mongolia Mengniu Group Jiabao Milk Co., Ltd., Jinan, Shandong
Bright Dairy & Food Co., Ltd.
Which is the biggest market share in Yakult, accounting for 45.8% of the market, followed by Danone Dairy, accounting for 25% of the country, Beijing Prince milk ranked third, accounting for 9.2% of the national market. The three lactic acid bacteria beverage market in China accounted for 80% of high market concentration. Chart 3
? China, in 2008 the market share of lactic acid bacteria beverage
Lactobacillus market research in China 1. Applications Lactic acid bacteria are used in our country Yogurt , The two areas of lactic acid bacteria drinks, yoghurt which is the largest application areas, accounting for 45% of total consumption, lactic acid bacteria beverage, 28%, the proportion of specific applications as shown below:
Chart 4?? China, in 2008 the proportion of lactic acid bacteria application
Lactic acid market research in China
1. Future development Abroad, lactic acid bacteria fermented milk drink has ever developed, Japan, Europe, lactic acid bacteria fermented milk drinks in the dairy market, the proportion has reached 80%, North America, about 30%, while in China, lactic acid bacteria fermented milk drinks accounted for Dairy Sales ratio of less than 10% has huge growth potential. HC Dun & Bradstreet study is expected, lactic acid bacteria of milk drinks the next 3 years will be an annual increase rate of 20% of the market ,2009-2011 demand forecast as follows: Chart 5
? 2009-2011 Forecast of China's market demand of lactic acid bacteria
Lactic acid market research in China
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