Make the Most of Your Marketing Efforts with YouTube

Expand Your Content Creation

Have you ever wanted to put out a YouTube video, but know nothing about video production? What about getting together a CD or a print book? The more formats you offer online, the wider the audience you will reach with your informational products. In some cases, you are going to hire people to create content to generate “buzz” for your site and offerings. In other cases, you are going to have content generated to create income. Once you buy the rights to some piece of content, it’s yours forever, and you can do with it as you please unless the rights you bought were limited. Here’s a few ways in which you can outsource content.

HIRE A YOUTUBE CHANNEL

Go look through YouTube to see channels that might match your marketing niche. You can sponsor any channel and offer them a monthly payment for mentioning your site in their videos and for posting links back to your site. Now, you don’t even have to know how to put together a video. You just have to find someone who already does that and pay them to promote your site.

CREATE WORKSHOPS AND COURSES

You can even hire people to help you set up online workshops and courses in video format or audio format, while you keep the publishing rights. That way, you can market the material as your own and make money off of it too.
GET PEOPLE TO CREATE SALES COPY

Successful Internet marketing starts with sales copy. You can get people to create effective sales pages, sales promotions, email ads, and backend offers. There is software that can help you do that as well, which is a form of outsourcing, but you do it with technology and not with people. You can set up your sales copy way ahead of time and get it lined up to roll out long before it’s time to do so.

BRIGHTEN IT UP WITH CUSTOM IMAGES

Included in newsletters, ebooks, sales pages, and websites are spaces for images. You can outsource graphic design via Elance.com and get custom-made logos, banners, buttons, and even photography for your site. Images play an integral role in triggering the emotions of a viewer; putting up an image can help you look more professional and help you sell your products and services better too.

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