Storm two positions Liu Tang Chi Toward Skyworth TV lakes – Skyworth, cool in the TV – Network Appliance Industry-hc360 HC
Unconsciously, 2008
TV
Industry welcomed the "gold 9 silver 10." In the past six months, the Chinese color TV market princes in battle each other in the campaign, after all the suffering and how to wind and rain, suffering and joy? The face of war in the next 11 even more tragic, and even year after year of life and death choices, and the brightest color TV hero on? Today, journalists invited to the Chinese color TV industry figures?? Skyworth Group, Liu Tong, General Manager of Regional Marketing sticks guest newspaper, asking him to On the Road TV lakes.
Skyworth Group Managing Director of Regional Marketing Tang Zhi Liu
Click here to view all news photos
Reporter (hereinafter referred to mind): the first half of 2008, subject to weak domestic demand, earthquake and other factors, the overall sales of color TV industry is not optimistic, Skyworth this year's domestic situation?
Liu Tong Chi (hereinafter referred to as Liu): 08 years of marketing environment and is more difficult, but overall, than last year, this year
Flat Panel TV
There was a certain level of sales or growth. With Skyworth, for example, from January to August, total sales of our domestic flat-panel is more than 50% growth, in particular over the large 42-inch and 26 inch flat panel and below the small size. Thus,
LCD TV
Industry consumption structure has changed.
Note: This year, a significant adjustment based on the price of imported brands and channels of pressure, domestic LCD
TV
Thin near loss of profits, reduced to a "working class" has not been the fate of relief, then the upstream resources, product development and cost management, how the strategy would be to improve profitability?
Liu: Chinese brands face are huge cost and margin pressures to ease these pressures, I think first of all resources should be integrated to enhance system efficiency and the ability to adapt to this new era of value chain is the key situation. To this end, Skyworth and from upstream suppliers to the key components of business cooperation and development cooperation and the sharing of technical cooperation in the production development of strategic partnership, for example, Skyworth Group, South Korea
LG
D companies have reached a global strategic partnership, shares LGD module plant in Guangzhou to participate in LGD module production; a joint venture between the two sides display R & D center in Guangzhou, at present, joint R & D centers in product development has made some achievements.
Secondly, Product superiority is the fundamental business benefits to guarantee this Skyworth in the technical innovation and product innovation continue to lead the industry standards, in particular the application of technology development Skyworth also guided the application of technology industry development, In recent years, technologies developed by the Skyworth Group, such as six-color technology, 3GUSB, change screen technology, screen stability technology, cool on the television, provides consumers with high quality products, but also brings high returns to the enterprise.
Addition, Skyworth optimizing enterprise management, reduce marketing expenses, increase sales efficiency and so on are a series of adjustments and changes.
Reporter: Do you think that, compared with foreign brands, domestic and foreign brands in their own strength, weakness, reflected in what areas? Domestic brand should be how to make use of these advantages attacks foreign brand?
I am an expert from chinacervicalcollar.com, while we provides the quality product, such as limbs guard , medical cushion manufacturer, cervical collar,and more.
Processing your request, Please wait....
