Passenger car market in Shanghai on Regional Characteristics of repair – Auto ma
2002 years, vehicle Market Rapid Developing Car Service Also with the advantage of high profits, as wave after wave of capital that favor. But as more and more entrants to the industry, the market gap is gradually being met, the regional market began to appear between different levels of demand for the tendency of this performance in a mature car market especially.
Sedans from the initial to the present Yangtze River Delta Shanghai Automotive, Shanghai has been China's territory occupies an important vehicle position. Shanghai's passenger car consumption has unusual specificity, which features a direct impact on consumption in Shanghai passenger service market. Maintenance of balance between supply and demand
passenger cars For Shanghai, more than 17 million people (official figures by the end of 2006 Shanghai resident population of 1778 million registered population of 1360 people, 581 million migrants came to Shanghai. The actual population is far more than this figure) of the city, , its absolute ownership in passenger cars is not much, relatively, Guangdong, Beijing to catch up. As of the end of 2006, Shanghai, car ownership was 706,312 vehicles in the Chinese provinces, municipalities and autonomous regions in eighth (Figure 1). Lower car ownership decisions of the Shanghai passenger car maintenance needs will not be as Beijing, Guangzhou so strong.
We all know, in order to control the number of vehicles in Shanghai to implement the only vehicle license auction system, the license price determined by market demand so as to control the number of cars on the road, ease traffic pressure. This initiative on car consumption in Shanghai has a lot of impact, passenger car maintenance market is no exception. Since 2000, the "private car license for a license plate auction system" changed to "domestic life on the car license plates Ultimate Price bid for" the beginning, has been seven years. Ultimate Price bid from the vehicle started, Shanghai, the monthly number of 5000 licenses (currently around 7500 per month) or less, excluding scrap vehicles, new vehicles per month is limited. Is generally believed that the demand for car service vehicles began rapid growth after 4 years, 4 years after the new car buying service will enter a peak period, while the Shanghai car slow growth, maintenance does not occur naturally blowout volume.
At the same time, Shanghai has become the number of motor vehicle repair business size. By the end of 2006, have registered to receive "Road transport operators license" for motor vehicle repair industry reached 4,674 households, one class of motor vehicle repair business intelligence 163, II 1632, three 1929. According to regulations, a class of motor vehicle repair business intelligence over at least the production area of 800m2, 200m2 or more Type II at least, three more than needed 40m2, that is, so far at least serviceable Shanghai area 533960m2 above, according to a car Calculation of the maintenance area of about 50m2, Shanghai can meet at least more than 10,000 motor vehicle maintenance at the same time, it does not include the suburbs of a large number of existing service stations operating without a license, the supply can meet demand for passenger cars Shanghai. This is why many people outside the industry wonder the Chinese auto market after the arrival of spring, we can see is some auto maintenance enterprises Shanghai consumers returning to shop, maintenance man position often is idle.
High grade models, overhaul gradually reduce the number of
Licensing system not only affects the growth of the number of passenger cars, also led to economic car in Shanghai, can not be a good opportunity. The price of the license is close to the general economic cars, buy economy cars become uneconomical, Shanghai consumers are usually reluctant to buy a license price of considerable economic cars. The same is true from the data view (Figure 2), by the end of 2006 the structure of the Shanghai market passenger micro, small, compact car is less than in Beijing, medium and large cars in the proportion of larger than Beijing; the Ministry data on the card also showed in Shanghai in 2006 Braemar Far exceeds the number of licenses for QQ, as QQ1.6 times. This course has a relationship with the spending power, but more the result of the license system. Shanghai people like to pursue other identity and status, so the choice of vehicles in general will choose the more luxurious models with grade.
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