Spring Festival, the Flying City Appliance Market warm "51" Golden Wee
"51" Golden Week has been
Home Appliances Market, the energy savings to the release of the long time. But reporters yesterday (March 19, 2007) found an interview, most recently a week, home appliance sales have begun to warm, which refrigeration appliances have sprung up everywhere.
Refrigeration appliance sales getting busy Into March, the weather cold chilly outdoor Goose City, still a little light rain from time to time, but
Refrigerator , Freezers and other refrigeration equipment began to "windy" household appliance market, which shares strong sales momentum continued from the spring's to the present, but only to rise.
This year, subject to Steel Etc. Raw materials Prices and signs of the implementation of energy efficiency and a series of factors, refrigerators, freezers and other white phenomenon of widespread price increases, but did not weaken the people's buying. Reporter
States United States , BBK Supermarket , Range and other appliances through the mall to see, in the refrigeration appliance sales in the region, asking customers to buy the most.
Interview, many appliances, said mall staff, starting from early March, ahead of the refrigeration equipment was already warm. Certain
Electrical Shopping Centre Manager Liu told reporters that price cuts in the company together, gifts and other benefits are returned to the stimulation, refrigerators, freezers and other refrigeration appliances account for sales of appliances have been about 30% of total sales.
TV Sales smooth transition And cooling appliances "triumph" compared to TV the home appliance industry "dragon heads" of power and prestige on much less. Although flat-panel TVs TV in particular, still there are many preferential policies, but since the refrigerator,
Digital Trend of other products too fast to keep the boss though TV status, but the "gold content" have been greatly reduced. From an electronics store the data, sales of color TV in the past can be accounted for "half", but after the holiday period has been less than 40%.
Favored in high-end price In people's concept of the past years, low price specials are often more popular, but now people
Consumption Concept has changed, a number of ultra-low prices have become less special machine sales.
According to reports, sales of household appliances appliance shopping centers in order to meet the arrival of the peak, prepared for the low consumption group, no additional features of the low price of home appliances and a lower price than the normal high-end large appliances two special models . But the recent sales indicate that consumers low prices and very special machine "
Cold "Sales of the current low price of home appliances is less than 20% of total appliance sales, compared to same period last year, a decrease of more than 10 percent. By contrast, a number of price points from 1800 to 4000 yuan in the refrigerator in the high-priced Electric became a best seller. to more than 4,000 yuan in the refrigerator, for example, last year almost no one is interested, this year's sales are very good.
Industry officials said, in addition to decoration, wedding groups, the replacement products for home appliances home was significantly increased, and not just the young, and even some middle-aged, the elderly are also pursuing appliances Fashion and appearance to look good functions to be practical and diverse; and appliance makers have also introduced a new type of style more to meet the needs of the consumers.
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