Air War Fueled By Opening The Heavy Fist Fight Suning
?? Suning start of the first spring air-conditioned section
With temperatures rising into the peak phase of seasonal air-conditioning this year than previous years, the air conditioner market more competitive, from Suning section at the air-conditioning can “peep evident,” relying on air conditioner market insight, years of market experience, after careful preparation, starting this week, Suning Appliance in its 13 stores held a “Spring Festival Air Day” large-scale promotional activities, the first market launch in 2005 air conditioning season. By convention, the annual festival in June Suning air start, but in early April this year, which Beijing Suning start air conditioning section, from the time of speaking, than usual for a whole 2 months in advance to say that this year’s air conditioner market will “split, Ebb Tide.”
Why start Suning “Spring Air Festival”, Suning own some reason, Suning Appliance Chain Group Co., Ltd. Assistant to the President, Fan Zhijun, director of the North China Management Centre explained: Suning Appliance starts in the spring air conditioning section, can alleviate the focus on the purchase in June heat, to July, August hot air conditioning season, “decompression”, the better to provide consumers with high-quality, full range of services. While doing service businesses each have their own slogans, but the final analysis, is to make customer satisfaction, enhance corporate reputation to achieve the ultimate objective of profit maximization. The annual festival has focused on air in June, 95% of consumers regard the focus on price, often neglected the most important aspects? Services. Suning from the air conditioning started to do, after-sales service is Suning’s strong product, it is precisely because of excellent service, Suning only won the trust of consumers, to be from the fierce market competition. Suning will further improve and enhance the characteristics with Suning sun Sincere service concept, free design, free delivery, free installation, free gifts support awning such as “Sunshine 008” service will allow every consumer to shop in Suning enjoy real quality service and advanced service concept. Suning self-service chain in the electrical sector, the success of another unique magic weapon, Su Ning said, let the country and around the world who think of buying appliances Suning, Suning think the sun services, thought of Suning’s high-priority products. Suning is to service innovation as a product designed to promote sales. Whether purchasing, distribution or after-sales service and so is the whole process of monitoring, Suning is set to provide consumers with pre-, during and after sales service in one whole. Suning chain system, the background work of employees engaged in services accounted for two thirds of the total number of company employees. More than 10,000 logistics, design, installation, commissioning, maintenance personnel located in more than 150 chain of service centers nationwide. Suning service center at headquarters is the largest professional services organization, Suning investment 30 million yuan a built area of 40 acres of modern logistics and service center set of information processing, job scheduling, resource management as a whole. Distribution services with a dedicated telephone line 100, for free advice and re-delivery chain. Information Center communicate through computer networking departments, and sales outlets, telephone line can simultaneously receive 100 consumer advice, complaints, installation, repair information. In addition, the center is also equipped with 30 dedicated phone users to pay a return visit. Suning’s service has always adhere to the self-development path, do not blindly rely on outsourcing or third-party services. Self-service more conducive to service innovation, commitment to service is more. Suning self-confidence, self-service professional marketing services will fundamentally change the status of home appliances and ideas, so that consumers enjoy and value should enjoy the service can be said that Suning Appliance Group, every employee is in line to really sincere principle, directly or indirectly, provide services for customers.
Face ahead of the arrival of the air conditioning section, Suning Appliance to hoard a lot of sources. In the Beijing market, ideally the supply, price and service advantages of Suning Appliance, dished out in the summer air conditioning markets, “high quality low” prices overall will rise in the air conditioning blowing on the market low-cost Cyclone, beauty 1P heating hook 990 yuan;
Oaks 1P heating hook 990 yuan;
Hisense 1P heating hook 990 yuan; O Ke 1P heating hook 990 yuan; Changhong 1.5P split hook 1088 yuan;
Glanz 1P heating hook 990 yuan; TCL1P auxiliary heating power back to 200 hang up 1,830 yuan 1,630 yuan at current prices; chi health well-being of high-1P hang 1288 yuan; Panasonic 1P heating hang special 1780 yuan; addition to procurement across the country, “High quality low” mass- products, where on April 2 -3 day visit Suning Appliance purchase Hisense, Midea, Oakes, Panasonic,
Haier , Chunlan, TCL, Zhi Gao, LG, Kelon, Aucma, Changhong
Galanz air conditioning Customers receive prizes depending on model, gift of the cleaning agent, air-conditioning cover, inflatable sofa, air conditioning is, beach chairs, tea sets, cutlery, Qi Jiantao, razor,
Cooker , Rice cooker, humidifier, microwave oven, small
Washing machine
, A small refrigerator car.
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