Developing Viral Marketing Tools
Viral Marketing Tools
What does a virus do? It replicates itself. In the online
marketing this can be both harmful or beneficial depending on how it’s
exploited. Some malevolent webmasters can use this to cause havoc but
we will talk about ways to make this beneficial to your website and to
end users. Tool building consists of design software that is so good
that it will make webmasters want to link to you. While these tools
might not be of any use to the general population and amateur bloggers,
they will greatly help webmasters, IT professionals, graphic designers,
internet marketers, SEO
experts, SEM consultants, professional web designers and the
list goes on.
Unlike online tool development that we will look at in tip
number 9, these applications are meant to be used offline. The internet
professionals, engineers, software developers, technology experts among
others can then use your tool at will and if impressed by the
functionality of the tool, link on his site as a resource to your site.
Obviously this link building strategy requires the help of a web
development firm or individual freelancer or contractor. While this
might not be the most economical link building method out there is can
certainly be one of the most effective. This is the kind of link
building effort than can reap rewards for years if not decade if you
keep upgrading the software/tool and updating it on a regular basis,
either monthly, quarterly of even yearly although quarterly is usually
seen a sufficient. This is part of the series of articles on the most effective
link building strategies.
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