Optimizing your Images – Refined Search Engine Optimization
SEO packages have been remodelling the ways businesses are treated on web gateways. It certainly doesn’t come as a surprise that quality search engine optimization forms the spine of any online business. And much has been talked and done on optimization techniques, the right ways and what not to do.
However, there is one vertical that is fast taking shape and seems to fan out swiftly. Image optimization is one of the most brimming aspects under search engine optimization category. Best SEO professionals must be well equipped to understand the scope and benefits of image optimization. It’s not easy to realize the fact that images are a catapult of attracting tons of traffic. All those who are web savvy would know what we mean, Google images per se? We must have been browsing it oh so frequently! But for utmost results, it is indeed imperative to optimize your images.
“I am a restaurateur and more often than not I need to see through the web for delicious looking images of main course dishes and the tastiest looking soups. Google helps me browse through the images so swiftly because of the labels that are tagged with. Scanning becomes lot more easy and I have my tasks ready”, Jack, a regular visitor on Google Images.
The best of the images are optimized well and rank high on search engines. They get high volume traffic and eventually improve the bottom line and sales. Image optimization is hence one of the most vital parameters of web SEO services. For images, search engines have different set of bots that are constantly on the lookout for title tags, Meta description, heading tags, links and anchor texts. Hosting one’s own images is also an exciting and critical thing to look at from optimization perspective.
How to do the images right? Here are some great tips, well practiced:
* The folder that you wish to store your images should not be blocked by your robots.txt.file. Storing your navigational and structural type graphics in one folder is a wise thing to do, at the same time block those spiders.
* You must at all times name your images in a way that describes them best and what exactly they are. Dashes between the words rather than underscores are a great way to make it just right.
* Large images take a lot of time to load, don’t mind us reminding you this, but ask best SEO experts, they would second it blushing. With tools like PIKNIK, and IMAGE OPTIMIZER, you can compress your image file size as much as possible, of course without compromising on the quality.
* Picking a descriptive file name that you want that image to rank for is the best practice that would help you set apart your optimization results.
* Do not forget to use the alt attribute with the image tag. This attribute should describe your image the best possible way without exaggerating too much.
* Using images with articles and press releases are again a great way to get more traffic and improve your rankings and revenue streams, while maintaining your positioning on the cyber gallery. Quality search engine optimization isn’t a hard nut to crack, just the right ways to do it should make you have the most delicious slice from the search engine pie.
Since 2004, FATbit Technologies has been rendering SEO services to its clients scattered all over the globe. It trusts white hat practices to achieve SEO goals for its clients. Along with SEO, it is also active in designing and development.
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